Business Analytics Specialization

开始时间: 12/21/2023 持续时间: Approximately 6 months to complete Suggested pace of 3 hours/week

所在平台: Coursera专项课程

课程类别: 经济与金融

大学或机构: CourseraNew

课程主页: https://www.coursera.org/specializations/business-analytics

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课程详情

This Specialization provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. You’ll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and you’ll develop basic data literacy and an analytic mindset that will help you make strategic decisions based on data. In the final Capstone Project, you’ll apply your skills to interpret a real-world data set and make appropriate business strategy recommendations.

业务分析专业知识:该专业知识为所有业务专业人员(包括那些以前没有分析经验的专业人员)提供大数据分析的简介。您将学习数据分析师如何在营销,人力资源,财务和运营等特定领域描述,预测和告知业务决策,并且将发展基本的数据素养和分析心态,这将帮助您基于战略决策在数据上。在最终的Capstone项目中,您将运用自己的技能来解释真实的数据集并提出适当的业务策略建议。

课程大纲

Course Link: https://www.coursera.org/learn/wharton-customer-analytics

Name:Customer Analytics

Description:Offered by University of Pennsylvania. Data about our browsing and buying patterns are everywhere. From credit card transactions and online ... Enroll for free.

Course Link: https://www.coursera.org/learn/wharton-operations-analytics

Name:Operations Analytics

Description:Offered by University of Pennsylvania. This course is designed to impact the way you think about transforming data into better decisions. ... Enroll for free.

Course Link: https://www.coursera.org/learn/wharton-people-analytics

Name:People Analytics

Description:Offered by University of Pennsylvania. People analytics is a data-driven approach to managing people at work. For the first time in history, ... Enroll for free.

Course Link: https://www.coursera.org/learn/accounting-analytics

Name:Accounting Analytics

Description:Offered by University of Pennsylvania. Accounting Analytics explores how financial statement data and non-financial metrics can be linked to ... Enroll for free.

Course Link: https://www.coursera.org/learn/wharton-capstone-analytics

Name:Business Analytics Capstone

Description:Offered by University of Pennsylvania. The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about ... Enroll for free.

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课程简介

沃顿商学院的商业分析专项课程系列(Business Analytics Specialization),该系列包括4门子课程和1门毕业项目课程,涵盖消费者分析,运营分析,人群分析,会计分析等,感兴趣的同学可以关注 : Make Data-Driven Business Decisions-Achieve fluency in business data strategies in four discipline-specific courses.

课程标签

沃顿商学院 商业分析 消费者分析 运营分析 人群分析 数据驱动 会计分析

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