Strategising: Management for Global Competitive Advantage Specialization

所在平台: Coursera专项课程

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课程主页: https://www.coursera.org/specializations/strategic-management-competitive-advantage

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课程名称:战略:全球竞争优势专业化管理 课程概述:在当今的商业环境中,领导者必须具备制定和实施有效战略的能力。本专业将帮助您成为能够推动战略变革的领导者,使您的组织能够在未来的市场竞争中立于不败之地。您将学习如何从战略角度思考以增强组织的竞争力(增强竞争力);理解供应链在满足客户需求方面的重要性(成为全球);利用技术与创新来颠覆和重构组织(破坏性);并在有效维持财务绩效的同时,对社会作出积极贡献(做到可持续)。 课程大纲包括: 1. **供应链管理:成为全球** - 通过麦考瑞大学提供,探讨企业及其供应链在竞争与不确定性中如何应对。 [课程链接](https://www.coursera.org/learn/supply-chain-management-global) 2. **创新与新兴技术:破坏性** - 由麦考瑞大学提供,重点讨论“颠覆”在商业世界中的应用及其重要性。 [课程链接](https://www.coursera.org/learn/innovation-technology-be-disruptive) 3. **全球可持续性与企业社会责任:做到可持续** - 由麦考瑞大学提供,强调组织在追求财务成功的同时如何兼顾社会责任。 [课程链接](https://www.coursera.org/learn/global-sustainability-be-sustainable) 4. **战略管理:增强竞争力** - 由麦考瑞大学提供,培养在高科技全球商业环境中进行战略思考的能力。 [课程链接](https://www.coursera.org/learn/strategic-management-be-competitive) 这门课程将使您掌握在全球化和技术日益进步的商业环境中所需的战略管理能力,以便更好地推动组织的长期成功。

课程大纲

Course Link: https://www.coursera.org/learn/supply-chain-management-global

Name:Supply chain management: Be global

Description:Offered by Macquarie University. Businesses and their supply chains are facing increasing competition and uncertainty in what is now a truly ... Enroll for free.

Course Link: https://www.coursera.org/learn/innovation-technology-be-disruptive

Name:Innovation and emerging technology: Be disruptive

Description:Offered by Macquarie University. ‘Disruption’ has become a buzz word in the business world. But what is a disruptive change-maker? In this ... Enroll for free.

Course Link: https://www.coursera.org/learn/global-sustainability-be-sustainable

Name:Global sustainability and corporate social responsibility: Be sustainable

Description:Offered by Macquarie University. It is no longer acceptable for organisations to focus entirely on financial success if they are to be ... Enroll for free.

Course Link: https://www.coursera.org/learn/strategic-management-be-competitive

Name:Strategic management: Be competitive

Description:Offered by Macquarie University. The ability to think strategically in today’s global, high-tech business environment is critical to ... Enroll for free.

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Leaders must have the ability to develop and deploy effective strategies. This specialisation will prepare you to be the strategic change-maker capable of enabling your organisation to compete into the future. You will learn: how to think strategically to make your organisation more competitive (Be Competitive); how crucial it now is for supply chains to effectively meet customer demands (Be Global); how to leverage technology and innovation to disrupt and reshape your organisation (Be Disruptive); and how to make a positive contribution to the world while effectively maintaining the bottom line (Be Sustainable).

战略:全球竞争优势专业化管理:领导者必须具有制定和部署有效战略的能力。该专业知识将使您成为成为战略变革制定者的能力,使其能够使您的组织在未来竞争。您将学习:如何从战略角度思考,以提高组织的竞争力(增强竞争力);对于供应链有效地满足客户需求而言,现在至关重要(成为全球);如何利用技术和创新来破坏和重塑您的组织(破坏性);以及如何在有效维持底线的同时对世界做出积极贡献(做到可持续)。

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