|
所在平台: Coursera专项课程 课程类别: 计算机科学 大学或机构: CourseraNew |
课程主页: https://www.coursera.org/specializations/seo
课程评论：没有评论
课程名称：搜索引擎优化（SEO）专业化 课程概述：该专业将教授如何优化网站内容，以实现最佳的搜索引擎排名。学员将学习Google搜索和其他搜索引擎算法的理论，并培养可以在数字营销或在线内容开发领域应用的实用技能，包括页面和页面外优化、针对本地及国际受众的优化、进行以搜索为中心的网站审核，并使SEO与整体商业战略保持一致。每门课程都旨在基于之前课程的技能，因此建议按照推荐顺序学习这些课程。该专业的最终项目为动手实践的Capstone项目，学员将在此项目中将所学技能应用于全面的SEO咨询任务。 课程大纲： 1. **Google SEO入门**：提供者：加利福尼亚大学戴维斯分校。揭开SEO的秘密，深入搜索引擎优化的世界。 [课程链接](https://www.coursera.org/learn/seo-fundamentals) 2. **Google SEO基础**：提供者：加利福尼亚大学戴维斯分校。获得对搜索引擎算法的基本理解及其对自然搜索结果的影响。 [课程链接](https://www.coursera.org/learn/optimizing-web-search) 3. **网站优化为Google搜索**：提供者：加利福尼亚大学戴维斯分校。学习从进行初步审核到呈现优化结果的所有细节。 [课程链接](https://www.coursera.org/learn/seo-tactics) 4. **高级内容和社交策略优化SEO**：提供者：加利福尼亚大学戴维斯分校。发现内容营销和社交媒体生态系统及其如何相互连接。 [课程链接](https://www.coursera.org/learn/seo-project) 5. **Google SEO项目**：提供者：加利福尼亚大学戴维斯分校。SEO是一个动态且不断发展的职业领域，要求具备多种知识和技能。 [课程链接](https://www.coursera.org/learn/seo-project) 参与本专业可以帮助您掌握诸多SEO技能，为未来的数字营销或内容开发职业铺平道路。
Course Link: https://www.coursera.org/learn/search-engine-optimization
Name:Introduction to Google SEO
Description:Offered by University of California, Davis. Unlock the secrets of SEO! Dive into the fascinating world of Search Engine Optimization (SEO) ... Enroll for free.
Course Link: https://www.coursera.org/learn/seo-fundamentals
Name:Google SEO Fundamentals
Description:Offered by University of California, Davis. Gain a foundational understanding of search engine algorithms and how they influence organic ... Enroll for free.
Course Link: https://www.coursera.org/learn/optimizing-web-search
Name:Optimizing a Website for Google Search
Description:Offered by University of California, Davis. Learn the ins and outs of optimizing a website, from conducting an initial audit to presenting ... Enroll for free.
Course Link: https://www.coursera.org/learn/seo-tactics
Name:Advanced Content and Social Tactics to Optimize SEO
Description:Offered by University of California, Davis. Discover the content marketing and social media ecosystems and how these interconnected channels ... Enroll for free.
Course Link: https://www.coursera.org/learn/seo-project
Name:Google SEO Capstone Project
Description:Offered by University of California, Davis. SEO is a dynamic and growing career field that demands knowledge and skills in a variety of ... Enroll for free.
This Specialization will teach you to optimize website content for the best possible search engine ranking. You'll learn the theory behind Google search and other search engine algorithms; you'll also build practical, real-world skills that you can apply to a career in digital marketing or online content development, including on-page and off-page optimization, optimizing for local and international audiences, conducting search-focused website audits, and aligning SEO with overall business strategies. Each course is intended to build on the skills from the previous course, thus we recommend you take the courses in the order they are listed. The Specialization culminates in a hands-on Capstone Project, in which you will apply your skills to a comprehensive SEO consulting task.
搜索引擎优化（SEO）专业化：该专业将教您优化网站内容，以实现最佳搜索引擎排名。您将学习Google搜索和其他搜索引擎算法背后的理论；您还将建立实用的，实际的技能，这些技能可以应用于数字营销或在线内容开发的职业，包括页面和页面外优化，针对本地和国际受众的优化，进行以搜索为中心的网站审核，并使SEO与整体业务战略保持一致。每门课程都旨在基于上一门课程的技能，因此，我们建议您按照列出的顺序学习这些课程。该专业化将在动手的Capstone项目中达到顶峰，在该项目中，您将把自己的技能应用到全面的SEO咨询任务中。
