|
所在平台: Coursera专项课程 |
课程主页: https://www.coursera.org/specializations/music-career-toolbox-managing-your-portfolio-career
课程评论:没有评论
课程名称:音乐家的职业工具箱:您的作品集职业 课程概述: 本课程旨在帮助学员发展作为音乐家的职业生涯,学习如何清晰地表达个人使命,构建个人品牌及社交媒体策略。内容包括制作专业的宣传材料(如个人简历、头像和个人简介),建立人脉和任务管理工具,以及创建视觉化的职业目标计划,帮助学员掌握自己的进展。 学员将掌握的技能包括: - 营销 - 任务管理 - 品牌建设 - 人际网络 - 简历撰写 - 目标设定 - 使命声明 - 时间管理 - 成功衡量 - 邮件沟通 - 社交媒体 - 创业意识 专业介绍: 完成此专业的学员将获得启动并维持多元音乐事业的能力。课程涵盖建立专业网络、品牌发展工具、通过多种渠道自我推广、演出安排策略及目标定义与追踪等主题。该课程是音乐职业工具箱的两个专业中的第一个。 实践学习项目: 学员将制作专业材料,支持音乐事业的发展,包括求职信、简历和头像。额外的作业将帮助学员成功进行网络建设、客户维护、个人品牌和使命声明的开发等。 证书: 完成课程后将获得可分享的证书,课程100%在线,支持灵活的学习安排。 课程时长: 大约需要4个月完成,建议的学习进度为每周2小时。 适合人群: 适合具有音乐学士学位或有实际音乐工作经验的中级学员。 课程链接: - [成功音乐职业策略](https://www.coursera.org/learn/strategies-for-success-in-your-music-career) - [打造您的艺术品牌](https://www.coursera.org/learn/building-your-artistic-brand) - [每位音乐家必备的宣传材料](https://www.coursera.org/learn/promotional-materials-every-musician-needs) - [启动您的音乐事业](https://www.coursera.org/learn/launching-your-music-career)
Course Link: https://www.coursera.org/learn/strategies-for-success-in-your-music-career
Name:Strategies for Success in your Music Career
Description:Offered by University of Colorado Boulder. Are you a passionate musician looking to take your career to the next level? Do you dream of ... Enroll for free.
Course Link: https://www.coursera.org/learn/building-your-artistic-brand
Name:Building Your Artistic Brand
Description:Offered by University of Colorado Boulder. Are you a musician looking to stand out in a crowded, competitive music industry? Do you want to ... Enroll for free.
Course Link: https://www.coursera.org/learn/promotional-materials-every-musician-needs
Name:Promotional Materials Every Musician Needs
Description:Offered by University of Colorado Boulder. As the saying goes, first impressions are everything, especially in the arts. That's why it's so ... Enroll for free.
Course Link: https://www.coursera.org/learn/launching-your-music-career
Name:Launching Your Music Career
Description:Offered by University of Colorado Boulder. Launching a career in music is an exhilarating and transformative journey that requires passion, ... Enroll for free.
What you will learn
How to articulate your purpose as a musician in a professional mission statement and develop a personal brand and social media strategy.
How to assemble a portfolio of promotional materials, including a professional biography, headshot and resume/CV.
How to build tools for networking and task management.
How to create a visual representation of your intermediate and long-term career goals to help keep you on track and assess your progress.
Skills you will gain
Marketing
Task Management
Branding
Networking
Resume writing
goal setting
Mission Statement
Time management
Measuring Success
Email Communication
Social Media
Entrepreneurship
About this Specialization
Learners completing this specialization will acquire the skills to launch and sustain a Portfolio Career consisting of a range of musical endeavors. Topics include building a professional network, identifying tools for developing a brand, promoting yourself through a variety of channels, developing strategies to find and book performances, and defining and tracking your goals. This course is the first of two specializations making up the Musician’s Professional Toolbox.
Applied Learning Project
Learners will produce professional materials to help launch and support careers as musicians, including cover letters, resumes, and headshots. Additional assignments allow learners to prepare to network successfully, build and maintain clientele, develop a personal brand and mission statement, and more.
Shareable Certificate
Shareable Certificate
Earn a Certificate upon completion
100% online courses
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Flexible Schedule
Set and maintain flexible deadlines.
Intermediate Level
Intermediate Level
At minimum, a bachelors degree in music and/or experience as a practicing musician.
Hours to complete
Approximately 4 months to complete
Suggested pace of 2 hours/week
Available languages
English
Subtitles: English
Shareable Certificate
Shareable Certificate
Earn a Certificate upon completion
100% online courses
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Flexible Schedule
Set and maintain flexible deadlines.
Intermediate Level
Intermediate Level
At minimum, a bachelors degree in music and/or experience as a practicing musician.
Hours to complete
Approximately 4 months to complete
Suggested pace of 2 hours/week
Available languages
English
Subtitles: English