课程详情

What you will learn
Lead ML: Manage or participate in the end-to-end implementation of machine learning
Apply ML: Identify the opportunities where machine learning can improve marketing, sales, financial credit scoring, insurance, fraud detection, and much more
Greenlight ML: Forecast the effectiveness of and scope the requirements for a machine learning project and then internally sell it to gain buy-in
Regulate ML: Manage ethical pitfalls, the risks to social justice that stem from machine learning – aka AI ethics
Skills you will gain
Data Science
Artificial Intelligence (AI)
Machine Learning
Predictive Analytics
Ethics Of Artificial Intelligence
Machine learning strategy and leadership
Machine Learning (ML) Algorithms
About this Specialization
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Machine learning reinvents industries and runs the world. Harvard Business Review calls it “the most important general-purpose technology of our era.” But while there are so many how-to courses for hands-on techies, there are practically none that also serve the business leadership of machine learning – a striking omission, since success with machine learning relies on a very particular project leadership practice just as much as it relies on adept number crunching. By filling that gap, this course empowers you to generate value with ML. It delivers the end-to-end expertise you need, covering both the core technology and the business-side practice. Why cover both sides? Because both sides need to learn both sides! This includes everyone leading or participating in the deployment of ML. NO HANDS-ON. Rather than a hands-on training, this specialization serves both business leaders and burgeoning data scientists with expansive, holistic coverage. BUT TECHNICAL LEARNERS SHOULD TAKE ANOTHER LOOK. Before jumping straight into the hands-on, as quants are inclined to do, consider one thing: This curriculum provides complementary know-how that all great techies also need to master. WHAT YOU'LL LEARN. How ML works, how to report on its ROI and predictive performance, best practices to lead an ML project, technical tips and tricks, how to avoid the major pitfalls, whether true AI is coming or is just a myth, and the risks to social justice that stem from ML.
Applied Learning Project
Problem-solving challenges: Form an elevator pitch, build a predictive model by hand in Excel or Google Sheets to visualize how it improves, and more (no exercises involve the use of ML software).
Vendor-Neutral
This specialization includes several illuminating software demos of ML in action using SAS products. However, the curriculum is vendor-neutral and universally-applicable. The learnings apply, regardless of which ML software you end up choosing to work with.
In-Depth Yet Accessible
Brought to you by a veteran industry leader who won teaching awards when he was a professor at Columbia University, this specialization stands out as one of the most thorough, engaging, and surprisingly accessible on the subject of ML.
Like a University Course
These three courses are also a good fit for college students, or for those planning for or currently enrolled in an MBA program. The breadth and depth of this specialization is equivalent to one full-semester MBA or graduate-level course.
Shareable Certificate
Shareable Certificate
Earn a Certificate upon completion
100% online courses
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Beginner Level
Accessible to business-side learners yet also vital to techies. Engage in the commercial use of ML – whether you're an enterprise leader or a quant.
Hours to complete
Approximately 3 months to complete
Suggested pace of 4 hours/week
Available languages
English
Subtitles: English, Arabic, French, Portuguese (European), Italian, Vietnamese, German, Russian, Spanish
Shareable Certificate
Shareable Certificate
Earn a Certificate upon completion
100% online courses
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Beginner Level
Accessible to business-side learners yet also vital to techies. Engage in the commercial use of ML – whether you're an enterprise leader or a quant.
Hours to complete
Approximately 3 months to complete
Suggested pace of 4 hours/week
Available languages
English
Subtitles: English, Arabic, French, Portuguese (European), Italian, Vietnamese, German, Russian, Spanish

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