Leading the Modern Day Business Specialization

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课程主页: https://www.coursera.org/specializations/leading-modern-day-business

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课程简介

课程名称：现代商业领导力专业化 课程概述：本专业化课程旨在培养学生在现代商业环境中所需的多种领导能力与管理技巧。课程内容涵盖多个重要主题，包括市场营销、商业战略、领导与管理、创新、故事讲述、技术颠覆、数字趋势、竞争生命周期、数字战略、战略管理、战略思维和设计思维等。 课程大纲： 1. **数字化转型** - 该课程探讨数字化转型的概念及其对企业的影响，帮助学员理解当今商业中的快速变化。 - 课程链接：[点击这里](https://www.coursera.org/learn/bcg-uva-darden-digital-transformation) 2. **创新的设计思维** - 课程讨论如何在不同类型的组织中实施创新，强调每个人在创新过程中的重要性。 - 课程链接：[点击这里](https://www.coursera.org/learn/uva-darden-design-thinking-innovation) 3. **现代产品管理的数字基础** - 课程介绍现代产品经理的角色，并阐明如何有效管理产品开发过程。 - 课程链接：[点击这里](https://www.coursera.org/learn/uva-darden-digital-product-management) 4. **客户中心的IT战略** - 该课程探讨了企业在IT投资中的关键决策，对于改善大众日常工作的意义。 - 课程链接：[点击这里](https://www.coursera.org/learn/uva-darden-customer-centric-it-strategy) 通过本专业化课程，学习者将获得领导现代商业所需的知识和技能，能够有效应对当今不断变化的商业环境。

课程大纲

Course Link: https://www.coursera.org/learn/bcg-uva-darden-digital-transformation

Name:Digital Transformation

Description:Digital transformation is a hot topic--but what exactly is it and what does it mean for companies? In this course, developed at the Darden ... Enroll for free.

Course Link: https://www.coursera.org/learn/uva-darden-design-thinking-innovation

Name:Design Thinking for Innovation

Description:Today innovation is everyone's business. Whether you are a manager in a global corporation, an entrepreneur starting up, in a government ... Enroll for free.

Course Link: https://www.coursera.org/learn/uva-darden-digital-product-management

Name:Digital Product Management: Modern Fundamentals

Description:Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to ... Enroll for free.

Course Link: https://www.coursera.org/learn/uva-darden-customer-centric-it-strategy

Name:Customer-Centric IT Strategy

Description:Now more than ever, corporations are investing heavily in IT. The quality of these investments affect the daily work of millions, yet it’s ... Enroll for free.

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