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所在平台: Coursera专项课程 课程类别: 其他类别 大学或机构: CourseraNew |
课程主页: https://www.coursera.org/specializations/introduction-intellectual-property
课程评论:没有评论
知识产权法专业化课程总结 课程名称:知识产权法专业化 课程概述: 在科技界,知识产权被视为一种重要的货币。以Lipitor的制药专利为例,其创造的收入超过1000亿美元;而《哈利·波特》特许经营的版权至今已产值超过250亿美元。同时,全球最大科技公司的商标品牌价值也已超过1000亿美元。这些无形资产为何如此珍贵? 通过本专业的课程,您将深入了解美国各种形式的知识产权(包括专利、版权和商标)之间的区别,以及它们在人类创新过程中的应用。基于所学知识,您将能够为企业制定商标策略,分析专利文件并处理版权终止请求。完成这些实践项目后,您将具备制定符合组织核心业务目标的综合知识产权战略所需的基本框架。 课程大纲: 1. [知识产权导论](https://www.coursera.org/learn/introduction-intellectual-property) - 由宾夕法尼亚大学提供,介绍知识产权在科技界的重要性。 2. [版权法](https://www.coursera.org/learn/copyright-law) - 由宾夕法尼亚大学提供,探讨版权法如何保护原创作品。 3. [商标法](https://www.coursera.org/learn/trademark-law) - 由宾夕法尼亚大学提供,分析商标法在无形资产价值中的作用。 4. [专利法](https://www.coursera.org/learn/patents) - 由宾夕法尼亚大学提供,讨论在现代科技经济中专利权的创造和执行。 通过本课程,您将获得有关知识产权法的全面理解,并能有效应用于实际商业环境中。
Course Link: https://www.coursera.org/learn/introduction-intellectual-property
Name:Introduction to Intellectual Property
Description:Offered by University of Pennsylvania. Intellectual property is the currency of the tech world, with the world’s most valuable intellectual ... Enroll for free.
Course Link: https://www.coursera.org/learn/copyright-law
Name:Copyright Law
Description:Offered by University of Pennsylvania. Copyright law is unique in the greater intellectual property regime, as it protects original ... Enroll for free.
Course Link: https://www.coursera.org/learn/trademark-law
Name:Trademark Law
Description:Offered by University of Pennsylvania. The protections afforded under trademark law have created incredible value in intangible assets, with ... Enroll for free.
Course Link: https://www.coursera.org/learn/patents
Name:Patent Law
Description:Offered by University of Pennsylvania. In our modern technologically-based economy, the creation and enforcement of patent rights can make ... Enroll for free.
Intellectual property is the currency of the tech world. The pharmaceutical patent for Lipitor generated over $100 billion in revenue, the copyright for the Harry Potter franchise has generated over $25 billion to date, and the trademarked brands of the world’s largest tech companies now eclipse $100 billion in value. But what makes these intangible assets so valuable? Through the courses in this specialization, you will learn the differences between the various forms of U.S. intellectual property rights, including patents, copyrights, and trademarks, and their various applications to human innovations. Drawing from that knowledge, you will then work to develop a trademark strategy for a company, analyze a patent document, and address a copyright cease-and-desist request. After completing these hands-on projects, you will have the necessary framework to craft integrated intellectual property strategies tailored to an organization’s core business goals.
知识产权法专业化:知识产权是科技界的货币。 Lipitor的制药专利产生了超过1000亿美元的收入,迄今为止,Harry Potter特许经营权的版权已经产生了超过250亿美元,全球最大的科技公司的商标品牌现在的价值超过了1000亿美元。但是,什么使这些无形资产如此有价值? 通过本专业的课程,您将学习各种形式的美国知识产权(包括专利,版权和商标)之间的区别,以及它们在人类创新中的各种应用。以此知识为基础,您将为公司制定商标策略,分析专利文件并解决版权终止请求。完成这些动手项目后,您将拥有必要的框架,可以根据组织的核心业务目标制定综合的知识产权战略。