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所在平台: Coursera专项课程 |
课程主页: https://www.coursera.org/specializations/innovation-entrepreneurship
课程评论：没有评论
课程名称：创新与创业 概述：在这个课程中，您将学习到创业者和初创企业如何开发和推出创新的策略和工具。课程将帮助您识别商业模型的概念，设计独特的价值主张，并区分不同的创新原则。 您将获得的技能： - 识别创新创业的基本概念，以在公司内创新和创造价值 - 确定创业者和初创企业用于开发和实施创新的策略和工具 - 解释创业者如何从想法发展到产品并扩大规模 - 分析组织内的创新举措 - 区分创新原则，并解释创新管理 - 将设计思维原则应用于创新性问题解决 - 识别商业模型概念并设计独特的价值主张 - 分析外部商业环境并评估影响组织的竞争力量 - 通过可视化思维映射和系统设计来组织复杂性 - 解释空白空间的概念以识别机会 - 通过商业模型画布识别关键商业模式 - 区分商业模型的要素 关于这个专业化项目： 该专业化项目旨在帮助希望为初创公司、企业和家族企业开发创新和创业项目的领导者。通过四门课程，您将应用初创企业的策略和工具，以创新和产生价值，同时管理企业创业策略中的创新技术，以开发和推出新产品和服务，或进行组织的战略更新。 应用学习项目： - 学生将识别世界两家标志性公司的商业模型差异 - 学生将诊断其工作的组织或自有公司是否具备创业文化 - 学生将能够检测内核中有创新文化的公司 - 学生将开发价值主张，并借助客户访谈进行验证 证书：完成课程后可获得可分享的证书。 课程特点： - 100%在线课程 - 随时开始，按自己的进度学习 - 灵活的时间安排 - 面向已有行业经验的高级学习者 - 预计完成时间约为4个月，每周建议学习7小时 - 课程语言：英语，提供英语字幕 课程链接及具体课程内容： 1. [创业思维](https://www.coursera.org/learn/entrepreneurialmindset) 2. [组织创新与创造力](https://www.coursera.org/learn/organizational-innovation-and-creativity) 3. [商业模型设计与创新](https://www.coursera.org/learn/design-and-innovation-of-business-model) 4. [企业创业](https://www.coursera.org/learn/corporate-entrepreneurship) 欢迎您加入本课程，开启创新与创业的学习之旅！
Course Link: https://www.coursera.org/learn/entrepreneurialmindset
Name:Entrepreneurial Mindset
Description:Offered by Tecnológico de Monterrey. In a volatile, uncertain, complex, hyperconnected and ambiguous world, business and innovation cycles ... Enroll for free.
Course Link: https://www.coursera.org/learn/organizational-innovation-and-creativity
Name:Organizational innovation and creativity
Description:Offered by Tecnológico de Monterrey. This management course focuses on the innovation process by presenting students with methodologies for ... Enroll for free.
Course Link: https://www.coursera.org/learn/design-and-innovation-of-business-model
Name:Design and innovation of business model
Description:Offered by Tecnológico de Monterrey. The core of Business Model Design lies in skills and leadership of the entrepreneurial manager. It ... Enroll for free.
Course Link: https://www.coursera.org/learn/corporate-entrepreneurship
Name:Corporate Entrepreneurship
Description:Offered by Tecnológico de Monterrey. Entrepreneurial spirit, entrepreneurial culture, are terms that are heard and read repeatedly. These ... Enroll for free.
What you will learn
Determine strategies and tools that entrepreneurs and startups use to develop and launch innovations.
Identify concepts of business model, design unique value propositions and distinguish principles of innovation.
Skills you will gain
Identify basic concepts of innovative entrepreneurship to innovate and create value in the company
Determine strategies and tools that entrepreneurs and startups use to develop and undertake innovations
Explain how entrepreneurs can go from an idea to a product and scale it
Analyze innovation initiatives within the organization
Distinguish the principles of innovation and explain innovation management
Apply the principles of design thinking to innovative problem solving
dentify business model concepts and design unique value propositions
Analyze the external business environment and assess the competitive forces that affect the organization
Organize complexity through: visual thinking mapping and system design
Explain the concept of blank space to identify opportunities.
Identify key business patterns through the BMC
Distinguish the elements of a business model
About this Specialization
This Specialized Program is aimed at leaders who seek to develop innovation and entrepreneurship projects for startups, corporations and family businesses.
Through 4 courses, you will apply startup strategies and tools to innovate and generate value in your company and markets and the management of innovation techniques in corporate entrepreneurship strategies to develop and launch new products and services or for the strategic renewal of the organization.
Applied Learning Project
Students
will identify the differences in the business models of two iconic companies in
the world.
Students
will diagnose whether the organization where you work or their own company has
an entrepreneurial culture.
Students
will be able to detect companies that have a culture of innovation in their
core.
Students
will develop a value proposition validating it with the help of customer
interviews.
Shareable Certificate
Shareable Certificate
Earn a Certificate upon completion
100% online courses
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Flexible Schedule
Set and maintain flexible deadlines.
Advanced Level
Advanced Level
Designed for those already in the industry.
Hours to complete
Approximately 4 months to complete
Suggested pace of 7 hours/week
Available languages
English
Subtitles: English
Shareable Certificate
Shareable Certificate
Earn a Certificate upon completion
100% online courses
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Flexible Schedule
Set and maintain flexible deadlines.
Advanced Level
Advanced Level
Designed for those already in the industry.
Hours to complete
Approximately 4 months to complete
Suggested pace of 7 hours/week
Available languages
English
Subtitles: English
