Business English Specialization

开始时间: 06/21/2022 持续时间: Approximately 6 months to complete Suggested pace of 5 hours/week

所在平台: Coursera专项课程

课程类别: 商业与管理学

大学或机构: CourseraNew

课程主页: https://www.coursera.org/specializations/english-for-business

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课程详情

This Specialization serves as an introduction to Business English, where you will learn to communicate about topics such as management, finance and marketing. You will also write proposals, executive summaries, and marketing materials. You will also learn the necessary language structures to run a meeting, achieve sales, and negotiate other business transactions. In the Capstone Project, you will apply these skills to communicate and launch a new product in English, making sure that business executives have a variety of linguistic tools with practical applications in business scenarios in a variety of functional areas.

商务英语专业化:该专业化是商务英语的入门,您将在其中学习有关管理,财务和营销等主题的交流。您还将编写提案,执行摘要和营销材料。您还将学习必要的语言结构以召开会议,实现销售并协商其他业务交易。在Capstone项目中,您将运用这些技能来用英语交流和发布新产品,以确保业务主管具有各种语言工具,并在各种功能领域的业务场景中具有实际应用。

课程大纲

Course: 1

Course Link: https://www.coursera.org/learn/management-leadership-english?specialization=english-for-business

Title:Business English: Management and Leadership

Description:Are you a business executive or a manager who uses English in your career? Then you know that good business communication in English requires focus, vocabulary, and specific linguistic structures. In this course, you will follow along a recently promoted manager as she builds and leads her team to success. Together, you will practice the language and styles of communication needed in English for

Course: 2

Course Link: https://www.coursera.org/learn/finance-economics-english?specialization=english-for-business

Title:Business English: Finance and Economics

Description:Do you work in finance or interact with finance professionals? Is it necessary to speak, write or understand English in your career? Follow the authentic characters in this course as they work through common business situations in finance and economics. Learn from your successes and failure, and think critically about your own communication options. After taking this course, you will be able to read and create efficient e-mails, reports, and impactful presentations with words and phrases commonly used in finance and economics. Communicate clearly under pressure utilizing recently learned strategies, and obtain immediate feedback about the efficiency of your business communication skills in English from other finance professionals around the world! Gain the English communication skills that you desire and that global managers expect.

Course: 3

Course Link: https://www.coursera.org/learn/marketing-sales-english?specialization=english-for-business

Title:Business English: Marketing and Sales

Description:If you work in marketing, sales, or advertising, you already know that effective communication is a requirement. This can be even more difficult when expressing your ideas in a persuasive manner in English. In this course, you will learn to use English more efficiently while joining successful global professionals around the world. Develop your skills along with authentic characters that work in marketing and also work hard to improve their communication skills. Learn from your successes and failures, reflect on your own style, strengths, and improvement areas. After taking this course, you will be able to:

Course: 4

Course Link: https://www.coursera.org/learn/english-for-business-project?specialization=english-for-business

Title:Business English: Final Project

Description:A common necessity among business professionals who are new to an international work environment is the ability to create a plan of action to launch a new product. In this task, one has to communicate with many different departments within a company including finance and marketing. In this capstone project, you will create a plan of action to launch a new product. This plan will include:

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课程简介

商务英语专项课程系列(Business English Specialization), 这个系列包含3门子课程和1个毕业项目课程,涵盖管理和领导力,财务和经济,市场和销售等相关的商务英语学习,感兴趣的同学可以关注:Build Communication Skills in Business English-Advance in your career and broaden your abilities.

课程标签

商务英语 商务英语课程 商务英语专项课程

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