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所在平台: Udemy |
课程主页: https://www.udemy.com/course/youtube-marketing-and-youtube-seo-fundamentals/
课程评论：没有评论
**课程名称：** YouTube营销与YouTube SEO基础 (YouTube Marketing and YouTube SEO Fundamentals) **课程概述：** 本课程专为希望在YouTube上取得成功的视频创作者设计，即使您不熟悉YouTube营销。通过大约一小时的学习，您将掌握在YouTube上取得成功所需的一切关键知识，了解YouTube并不复杂。 **适合人群：** * 即将开始YouTube频道，并希望以正确方式起步的创作者。 * 已有YouTube频道，但traffic（流量）不如预期的创作者。 * 对YouTube运作方式感兴趣的各界人士，如企业家、数字营销人员等。 **课程目标：** 确保您的视频内容有最大的机会被更多人看到。 **课程内容：** * YouTube营销策略。 * 评估视频内容制作和上传的价值（视频营销）。 * 关键词、SEO（搜索引擎优化）和SERP（搜索引擎结果页）基础知识。 * 如何对YouTube频道进行SEO优化。 * 如何创建频道艺术、缩略图和Logo。 * 如何对YouTube视频进行SEO优化。 * 获取更多观看量和订阅者的工具、技巧和秘密。 **讲师简介：** Jon Russell - 过去五年建立多个YouTube频道，其公司频道saVRee目前日均观看量约4万，自2018年9月开始运营，持续加速增长。本课程是“在线创业”系列课程的一部分，讲师分享了从零开始、经历融资、组建15人团队、拥有超过25,000名在线学员和40,000名YouTube订阅者的真实创业经验。课程旨在为希望了解实际创业过程的创业者提供指导。 **结语：** 希望本课程能帮助您实现目标！
Do you make great video content and dream of making it big on YouTube? But you don't know anything about YouTube Marketing?You don't need to be great at YouTube marketing in order to be successful on YouTube. YouTube is not complicated. This course will give you everything you need to succeed on YouTube, and it will do it within about one hour (trust me, that is all you need).You should take this course if:- You are about to start a YouTube channel and want to start the right way.- You have a YouTube channel, but it is not getting as much traffic as you think it should.- You are generally interested in how YouTube works (entrepreneurs, digital marketers etc.).This course will make sure that your video content has the best chance possible of being seen by as many people as possible. Topics include:- YouTube Marketing strategy.- Checking if videos are worth making or uploading (video marketing).- Basics of Keywords, SEO and SERP.- How to SEO optimise your YouTube channel.- How to create channel art, thumbnails, and a logo.- How to SEO optimise your YouTube videos.- Tools, tips and secrets, to help you get more views and subscribers.Who teaches this course?Jon Russell - I have built several YouTube channels over the past 5 years. My company channel (saVRee) currently gets about 40k views per day; it was started about 22 months ago (September 2018). The channel continues to grow and at a consistently accelerating rate.This course is part of a series covering online entrepreneurship. When I quit my job several years ago, I had a very limited budget and big dreams. I want to teach people some of what I have learnt whilst journeying from lonely solo-entrepreneur, to raising money, having a business that operates with 15 people, over 25,000 online students, and over 40,000 YouTube subscribers. These courses are for real world entrepreneurs who want to know what it is really like to build a business.I hope this course will help you achieve your goals!
