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所在平台: Udemy |
课程主页: https://www.udemy.com/course/writing-stripped-to-the-bone-revolutionize-your-message/
课程评论：没有评论
**课程名称：** 写作：如何即刻成为一名更优秀的作家和沟通者 **课程概述：** 本课程旨在为您提供成为更优秀作家和沟通者所需的基础工具，无论您的目标是影响他人、说服他们购买产品、告知他们您关心的事业、娱乐客户，还是仅仅提升您的沟通和写作能力。课程将循序渐进地讲解如何针对特定受众，建立清晰的目的，从而产生切实有效的成果。 **您将学到：** * 作者 (Author) * 目的 (Purpose) * 受众 (Audience) * 心态 (Mindset) * 情境 (Context) * 意识 (Awareness) * 21世纪的应用 (21st century applications) * 以及更多。 **您将能够将这些工具应用于：** * 销售 (Sales) * 创业 (Entrepreneurship) * 大中小型企业沟通 (Small Business/Big Business communications) * 客户获取 (Customer Acquisition) * 潜在客户开发与互动 (Lead Generation Engagement) * 品牌知名度 (Brand Awareness) * 人际沟通 (Interpersonal Communication) * 领导力 (Leadership) * 市场营销 (Marketing) * 数字叙事 (Digital Storytelling) * 个人品牌塑造 (Personal Brand Awareness) * 公开演讲 (Public Speaking) * 博客写作 (Blogging) * 新闻写作 (Journalism) * 小说创作 (Novel Writing) * 问题解决/批判性思维 (Problem Solving/Critical Thinking) * 影响受众的力量 (The Power of Influencing an Audience) **您将能够：** * 建立健全、逻辑清晰的论证，使用最佳可用证据。 * 在商务环境中进行有效沟通。 * 理解如何与多样化的受众进行沟通。 * 创建多种有效且清晰的书面商业支持文件，以促进沟通。 * 拥有在工作中自信地处理棘手对话的信心，并有效管理跨文化沟通，以加强人际和商业关系。 * 能够有策略地向您的员工沟通关于采用先进技术意味着什么，以及如何有效地使用和沟通这些技术。 * 掌握在当今数字化世界中成功管理远程团队所需的技能和策略。
Whether or not you want to influence people, persuade them to buy a product, inform them of a cause you care about, entertain clients, or simply become a better communicator and writer, this course sets the foundation by supplying the essential tools you need to revolutionize your purpose toward a specific audience. And actually produce results. You will learn the crucial components, in an easy to follow, step by step format, involved in understanding how to reach a specific audience with a well thought out purpose that produces actionable results. You will learn: AuthorPurposeAudienceMindsetContextAwareness21st century applicationsAnd more.You will be able to apply these tools toward:SalesEntrepreneurshipSmall Business/Big Business communicationsCustomer AcquisitionLead Generation EngagementBrand AwarenessInterpersonal CommunicationLeadershipMarketingDigital StorytellingPersonal Brand AwarenessPublic SpeakingBloggingJournalismNovel WritingProblem Solving/Critical ThinkingThe Power of Influencing an AudienceBuild sound and logical arguments using the best evidence availableCommunicate effectively in a business settingUnderstand how to communicate with diverse audiencesCreate a variety of effective and clearly written supporting business documents to better communicateThe confidence to navigate difficult conversations in the workplace, as well as manage cross-cultural communication effectively, in order to strengthen interpersonal and business relationships.The ability to strategically communicate to your workforce what the adoption of advanced technologies will mean for them, and how to effectively use and communicate with this technology.The skills and strategies needed to successfully manage remote teams in today's digitized world.
