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所在平台: Udemy |
课程主页: https://www.udemy.com/course/writing-proposals/
课程评论：没有评论
《撰写提案》课程摘要 本课程将“变化”视为商业发展的新机遇，鼓励学员以乐观心态应对。课程将提案定义为一种读者和作者都熟悉的、具有特定类型标志的文档。 提案的基本要素旨在回答以下关键问题： * 当前状况是什么？ * 如何改进当前状况？ * 有何改进计划？ * 为何您的组织最适合执行此任务？ * 项目成本是多少？ * 计划有哪些具体效益？ 撰写提案的第一步是确定“态势”（stasis），即提案机会的现状。通过明确态势，可以识别出催生提案需求的具体问题或机遇。 提案请求（RFP）的形式多样，从几百字的简要描述到政府机构详尽的项目、目标和解决方案类型的指南。 确定个人机遇的态势，可以借鉴新闻记者常用的“5W1H”方法（Who, What, Where, When, Why, How），即“何人、何时、何地、何事、为何、如何”。这种方法同样适用于提案撰写，以有效识别提案的态势。
As a writer of proposals, you should view change as a friend, a creator of new opportunities to expand your business. Look at it with optimism. A ‘Genre' is a consistent pattern that both you and your readers recognize as a specific type of document. The proposal genre includes a few important elements that your readers will expect.The proposal genre is designed to address some fundamental questions:-•What is the current situation?•What is needed to improve the current situation?•What is a good plan for improving the current situation?•Why is your organization best qualified to do the work?•How much will the work cost?•What are the tangible benefits of the plan?The first step in writing a proposal is to discuss is to define the stasis, or status, of the proposal opportunity. By determining stasis, you can identify the specific problem or opportunity that created the need for the proposal. Some RFPs are brief with a few hundred words describing the project and deadlines. Other RFPs, especially from government agencies, can run on for many pages, detailing the project, goals, and even the types of acceptable solutions.The first step in determining the stasis of a personal opportunity is to analyze the elements of the writing situation. Journalists use the "5 W and How method" to develop a story. This is, Who, What, Where, When, Why and How. This is an effective method for Proposal writers too, to identify the stasis.
