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所在平台: Udemy |
课程主页: https://www.udemy.com/course/wordpress-e-com-mastery-build-your-own-pod-business/
课程评论：没有评论
课程名称：WordPress + E-Commerce Mastery: Build Your Own Online Store 课程概述：随着电子商务的兴起，越来越多的人选择在线购物。2018年，超过10亿人在线购买商品，而这一数字仍在持续增长。电子商务无疑是未来的趋势。该课程将帮助你利用低启动成本和全球运营的便利，创建自己的在线商店，即使你没有产品可卖。 课程中引入了按需印刷的概念，即依靠合作公司来打印和发货，省去了存货和邮寄的麻烦，让你可以专注于销售。你只需设计产品（可以外包），上传到Printful，便可开始你的销售之旅。 课程分为三个主要部分： 1. WooCommerce与Printful的基础： - 学习如何安装WordPress和WooCommerce。 - 了解WooCommerce的设置及仪表盘。 - 实现与Printful的集成。 - 工作模拟图和寻找产品创意。 2. 流量获取： - 制定适合自己业务的营销计划。 - 利用社交媒体来引流。 - 在商店中添加新闻邮件并制定电子邮件营销计划。 - 通过其他途径（如付费流量和客座博客）引流。 3. WordPress的SEO优化： - 使用Yoast插件进行SEO优化。 - 理解SEO及其重要性。 - 优化页面SEO，提升网站的可见性。 如果你想以低投资开始一个盈利的电子商务事业，按需印刷是你的解决方案。对于刚接触WordPress的人，我们推荐先参加初学者的WordPress基础训练营。现在就点击“参加课程”，获得终身访问权，包括所有未来更新和课程资料！
Get the best of both worlds with e-commerce and print on demand.As of 2018, over 1 BILLION people are purchasing products online, and the number just keeps growing. There's no doubt that e-commerce is the future. And with low start up costs and the ability to run your business anywhere in the world, it's no surprise that e-commerce is a popular choice for business owners..but what if you don't have a product to sell?Many assume that you need a product and inventory to get started. But that's where print on demand kicks in: these are the companies that will print and ship your products for you (with your own personalised shipping label!) - so all you have to do is focus on making a sale. No spending money on inventory, no dealing with the post office or companies like DHL, and without wasting time you can use to grow your business.All you have to do is create a design (which you can easily outsource), upload it to Printful and focus on making sales. This course will walk you through everything you need to know to get your business up and running.The first section focuses on WooCommerce and Printful - the heart of your business. You will learn:How to install WordPress (in case you don't have a website).How to install WooCommerce.WooCommerce settings - get to know your dashboard. How to integrate your site with Printful.How to work with mockups and find product ideas. And much more...The second section focuses on traffic. Because, as we all know, there's no business without traffic. You will learn:How to develop your own marketing plan, tailored for your business.How to drive traffic via social media.How to add a newsletter to your store and develop an email marketing plan.How to drive traffic via other sources such as paid traffic and guest blogging.The final section focuses on SEO for WordPress. Using the Yoast plugin, you will learn:How to optimize your site's SEO. What is SEO and why it's so important.How to optimize your on-page SEO.And much more.If you're looking for a way to start a profitable e-commerce business that will help you stand out, with low investment - print on demand is the solution for you.In case you're not familiar with WordPress, we highly recommend you check out our WordPress Bootcamp for beginners. Get started today by clicking "Take This Course" and get full, lifetime access with all future updates and all current and future course materials included!
