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所在平台: Udemy |
课程主页: https://www.udemy.com/course/video_marketing_strategy/
课程评论：没有评论
**课程名称：** 视频赋能品牌成长：视频营销大师班 **课程概述：** 本课程由欧洲顶尖视频营销专家教授，旨在帮助您掌握视频营销的秘诀，规划更有效的视频内容，实现品牌指数级增长。您将学习一套经过验证的方法，用于规划成功的在线视频营销活动。课程将深入探讨视频如何提升企业知名度、驱动收入、扩大品牌曝光并创造新的商机。课程提供实用的技巧和可下载的工具，助您立即上手。 **课程亮点：** * **提升营销效果：** 帮助您从70%内容无效的营销从业者中脱颖而出，成为那30%成功的营销者。 * **打造品牌增长关键：** 在海量视频内容中，学**习**制定智能策略，吸引注意力并达成销售转化。 * **实用的规划工具：** 提供可下载的模板规划器，指导您完成构建强大视频策略的每一个关键步骤。 **学习内容：** * 视频营销策略的理论与实践 * 如何规划有效的在线视频营销活动 * 提升品牌知名度、驱动收入、扩大品牌曝光的视频应用 * 从用户画像开发到发布时机选择的完整策略流程 * 分析成功的视频营销案例 **学员评价：** “我非常享受这门大师班，并借此机会在隔离期间复习了我的视频营销知识！Jon显然非常了解他所谈论的内容，他在电影制作行业拥有多年的专业经验，并鼓励学员深入思考视频营销活动的策略。他提供了大量的优秀视频案例，分析了成功视频营销活动的关键要素，并为我们提供了开发‘策略规划器’的工具。这个规划器是一个非常有用的工具，能帮助我们在开始为视频内容制定策略时提出正确的问题（他涵盖了从用户画像开发，到视频的观看地点和时间等整个旅程的每一个步骤）。非常棒，我很愿意观看Jon的更多课程。” - Monica Rico（5星好评） “内容详尽、直观且富有娱乐性。” - Fiona Hughes（5星好评）
Discover how to plan better videos and deliver exponential brand growth with a leading video marketing expert. Learn the tried and tested method for planning an effective online video campaign. Perfected by one of Europes leading Video Marketing Consultants.Insights on how video can increase awareness of your business, drive income, lift brand exposure and create new opportunities.Practical tips and downloadable tools that you can use today.Perform better7 our of 10 marketing professionals believe that their content is not effective. This course gives you the tools and insights you need to be one of the 3 in 10 that succeed.The key to brand growthWith millions of films uploaded every day you need a smart strategy to stand out. "Video Marketing Strategy" teaches the theory and practical steps you need to attract attention and convert sales.Real world toolsDownload and complete a template planner that guides you through the essential steps in building a powerful video strategy.REVIEWS: What other marketing professionals have said about this course (on the Thinkific platform)5 STARS: by Monica RicoI really enjoyed watching this masterclass & took it as an opportunity to brush up on my video marketing knowledge whilst on lockdown! Jon clearly knows what he's talking about, with expertise earned from many years in the film making industry & encourages attendees to think deeply about the strategy behind their video campaigns. With plenty of examples of videos done well, Jon examines what makes a successful video campaign and gives us the tools to develop a 'strategy planner' for our own campaigns. This planner is a useful tool to get us asking the right questions as we begin to develop a strategy behind our video content (and he covers every step of the journey, from persona development, to where - and when - videos will be watched.)Good stuff, would definitely watch more courses from Jon:) 5 STARS by Fiona HughesDetailed, to the point and entertaining
