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所在平台: Udemy |
课程主页: https://www.udemy.com/course/video-marketing-for-artists/
课程评论：没有评论
Coursera 课程总结：面向艺术家的视频营销 本课程旨在帮助艺术家（包括音乐家及其他艺术创作者）掌握一套简单、经济且有效的视频营销策略。课程认为，营销并非令人畏惧的“恶”，而是一个可以掌控的“过程”。通过提供一个系统化的方法，课程旨在减轻艺术家在选择和实施营销策略时的压力，使他们能够专注于艺术创作本身。课程的核心理念是帮助艺术家建立一个“足够好”的视频营销体系，从而能够高效地完成营销任务，并有更多时间投入到他们热爱的创作活动中。
For any creative, marketing can be seen as a necessary evil. I'd say, take out the 'evil' and add in 'process.' Yes, marketing is a process. But it also doesn't have to be as overwhelming as it first seems when you try to figure out which strategy works best for you. In this course, I've tried to take some of the overwhelm out and by creating a system that's quick, cheap, and effective, and that will do the job well enough that you can get back to what you love: creating. Note: This course was originally created for musicians, but the concepts translate just as well to the rest of the arts.
