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所在平台: Udemy |
课程主页: https://www.udemy.com/course/ultimate-content-writing-course-for-beginners/
课程评论：没有评论
《新手内容写作终极课程》是一门面向初学者的数字内容写作课程，旨在帮助学员掌握数字内容写作的基本技能，为开启自由内容写作家或内容写作品牌奠定基础。 课程内容涵盖了从标题创作、博客起草到结尾撰写等端到端的全过程。学员将学习如何进行主题研究、博客草稿撰写、拼写和语法质量检查、句子结构调整、买家画像构建以及抄袭检测。课程后期还将涉及销售说服性网站内容写作等进阶内容。 **课程主要内容包括：** * **内容写作介绍：** Google在内容写作兴起中的作用，以及什么是内容写作。 * **为何成为内容写作家：** 分析哪些企业需要内容，内容写作的好处，以及阅读对写作技巧的重要性。 * **内容写作类型：** 区分信息类内容和销售说服类内容，并探讨它们的异同。 * **博客结构：** 讲解博客的整体结构以及构成优秀博客的要素。 * **博客标题：** 学习如何创建吸引人的博客标题，以及标题应达到的目的。 * **博客引言：** 介绍博客引言的三个组成部分、重要性，如何撰写“杀手级”引言，以及引言中应避免的内容。 * **博客正文：** 讲解如何把握正文的意图，优秀博客正文的关键要素，以及考虑内容的可读性。 * **博客结论：** 学习如何撰写一个好的博客结论。 * **内容写作术语词汇表：** 包含内容写作领域的常用术语。 * **内容写作工作流程：** 详细介绍内容写作的工作流程，包括研究、大纲、起草、质量保证和抄袭检测。 * **网站内容：** 涉及网站内容写作。 * **课程结束后做什么：** 提供一份为期三周的行动计划，帮助学员启动自由内容写作家或机构业务，并赢得第一个付费客户，为他们进入SEO和数字营销的内容写作领域注入信心。 课程强调通过真实世界的案例帮助学员在初期项目中的实践，并最终成为一名声誉良好的内容写作家，开启成功的职业生涯。
This content writing course covers the basics of digital content writing. With this, you will be able to start your own gig as a content writer.It covers end to end topics right from headline creation, blog drafting, and conclusion. It also gives a glimpse of the workflow that you will follow when you start your own freelance content writing business. Start off in one of the hottest fields in digital business and serve value to clients with this blog writing course.Students will come to know about topic research, blog drafting, quality checks for spelling, grammar, sentence structuring, buyer persona, and plagiarism check. Towards the end of the course, the students will be exposed to advanced forms of sales persuasive website content writing.Course coverageCHAPTER-1: INTRODUCING CONTENT WRITINGRole of Google in the rise of content writingWhat is content writing?CHAPTER-2: WHY BE A CONTENT WRITERWhich businesses needs content?Benefits of content writingThe importance of reading for your writing skillsCHAPTER-3: TYPES OF CONTENT WRITINGInformative & sales persuasive contentWhat's the difference between these two types of content?What's common in these two types of content?CHAPTER-4: STRUCTURE OF A BLOGBlog structureIngredients of a good blogCHAPTER-5: BLOG TITLEWhat is the blog title?How to create catchy headlines?What should your blog title achieve?CHAPTER-6: BLOG INTRODUCTION3 parts of a blog introduction?Why is it important?How to create killer introductions?What not to cover in an introduction?CHAPTER-7: BODY OF THE BLOGGet the intent right for the bodyKey elements for a great blog bodyFactor in content readabilityCHAPTER-8: BLOG CONCLUSIONHow to create a good conclusionCHAPTER-9: GLOSSARY OF CONTENT WRITING TERMCHAPTER-10: WORK PROCESS IN CONTENT WRITINGWork Process in Content WritingResearch ProcessOutline of ContentDrafting ProcessQA ProcessPlagiarism ChecksWebsite ContentWHAT TO DO AFTER END OF COURSE3-Week Action PlanUpon completion, our course continues adding value by offering a 3 week action plan to get started with your own content writing freelance or agency business. This type of post-completion support in the online course ensures that you win your first paying clients. This way, you gain confidence to go full-fledged into the exciting world of content writing for SEO and digital marketing.Buy the online course and make a mark as a reputed content writer on your way to a successful career. The real world examples will help immensely when you are starting off in your first few content writing projects.
