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所在平台: Udemy |
课程主页: https://www.udemy.com/course/twitter-for-real-estate/
课程评论：没有评论
本课程“Twitter for Real Estate”旨在帮助房地产专业人士克服陈旧的营销方式，并利用 Twitter 这一强大的社交媒体平台来拓展业务。 **课程核心观点：** * **传统营销的衰落：** 课程强调，传统营销方式的有效性正在下降，而基于熟人/社交推荐的营销方式日益受到重视。 * **“聚合器”的局限性：** 课程指出，通过“聚合器”平台获取的潜在客户质量参差不齐，且成本不断上升。 * **拓展人脉的重要性：** 在房地产行业，人脉网络的广度直接关系到收入水平，“你的客户圈有多大，你的收入就有多高”。 * **Twitter 的独特优势：** * **用户活跃度高：** Twitter 用户是所有社交媒体中最活跃和最具活力的。 * **精准定位能力：** 可以利用关键词和地理位置定位，精准连接社区内的潜在客户。 * **竞争相对较小：** 许多人尝试使用 Twitter 但方法不当，导致效果不佳，并将问题归咎于平台本身。 * **平台快速增长：** Twitter 用户数量庞大且仍在快速增长。 * **Twitter 带来的“新生活”：** * **轻松拓展人脉：** Twitter 用户乐于互动和建立新联系，学习曲线平缓，且过程充满乐趣。 * **高效建立关系：** 可以在家中或通过移动设备，高效地建立和维护数百个客户关系，实现人脉网络的显著扩张。 * **“关系创建机器”：** Twitter 是一个极佳的建立人脉的网络工具。 **课程承诺 / 适用人群：** * 课程承诺帮助学员有效地利用 Twitter 拓展人脉。 * 课程提供 30 天无条件退款保证。 **请注意：** 该课程可能不适合所有性格或沟通风格的人。
You're stuck in a rut. Your old-school promotion isn't producing results, which doesn't surprise you since you just read in the Harvard Business Review that traditional marketing is dead. And that's not really news either, because you keep hearing about how people are trusting traditional advertising less and less and trusting peer/social recommendations more and more. You've tried growing your business with "the aggregators," but a lot of those leads are low quality, all of them are "cold" by nature, and the prices for those services just keep going up. Size of Sphere = Size of Income? So, you find yourself in this place where you've maxed out your sphere of influence using traditional methods. And anyone who's been in real estate longer than 5 minutes knows that the size of your sphere determines the size of your income. More connections = more money, right? New Life for Your Business And you think, "Those old, cold and expensive methods just aren't working for me. I need to find a new way to expand my network and inject new life into my business." And so, for all those reasons, you decide to give Twitter a try. And here's what you discover: That Twitter users are the most active and dynamic in all of Social Media That you can use keywords and laser-focused geo-targeting to connect with people right in your community That there's not a lot of competition, because most people do the wrong things, get no results and blame Twitter for the lackluster ROI - when in reality the problem wasn't Twitter at all, but simply those people doing the wrong things That Twitter is exploding, and there are now nearly HALF A BILLION people using the platform Grow Your Network So, you start connecting with more and more people, growing your network every single day. You quickly realize that Twitter users love to engage and make new connections. And you discover a few things that you did not expect. That the learning curve is not that steep. And that Twitter is actually fun. Yes, FUN! You nurture along hundreds of relationships, building and building a little bit more each and every week. And you wake up one day and realize that you've expanded your network dramatically while doing 99% of it at home in front of your computer. Or from your smart phone or you iPad. And you realize that what you heard was actually true: that Twitter really is the greatest relationship creation machine of all time. And you think, "I only wish I had started using Twitter sooner." Take this course and let me show you how to grow your sphere of influence using Twitter.. PS: This course isn't going to be ideally suited to all personalities or communication styles. If you purchase this course and feel even a smidgen of disappointment, Udemy will give you your money back, so long as it's within the first 30 days, no questions asked. PPS: Here is some "Social Proofing" I've received from a myriad of key players in the real estate industry. PPPS: Here is what happened when an industry VIP followed my advice and dramatically improved his Twitter experience quickly.
