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所在平台: Udemy |
课程主页: https://www.udemy.com/course/turnkeystoryselling/
课程评论:没有评论
**课程名称:** 故事销售 (Story Selling) **课程概述:** 您是否渴望听到一个精彩的故事?答案是肯定的!人们总是乐于聆听好故事。为什么会这样呢?在本课程中,您将深入了解故事对我们的意义,学习故事对于维系人际关系和促进商业发展的重要性,并掌握如何为您的目标受众量身定制引人入胜的故事。 Zeb Lowe (Turnkey Learning and Development) 将在本系列课程中引导您提升沟通和销售能力,运用故事的力量。这通常被称为“故事销售”,但实际上,它本质上是带有独特视角的讲故事。 本系列课程共分为五个部分: 1. **故事的力量:** 领略一个简单故事的强大影响力及其深远意义。 2. **故事的宗旨与销售:** 探讨故事的根本目的,以及它如何转化为推销自己或产品的有效方式。 3. **好故事的基本结构:** 学习构建引人入胜的好故事的基础框架。 4. **构建故事的工具:** 掌握一系列工具和技巧,用于完善故事结构。 5. **好故事的呈现:** 学习如何有效地传递您的故事。 加入我们,踏上这段高度精炼却内容详实的学习之旅。您将获得入门所需的核心工具,而这仅仅是开始。通过本课程所学到的工具和技巧,您将为开启您的故事讲述者之旅做好充分准备。
Do you want to hear a good story? Yes! Of course you do. We never pass up the opportunity to hear a good story. Now, why is that? In this course you will learn what stories mean to us, why stories are important for your relationships and your business, and finally how to craft the right story for your audience.My name is Zeb Lowe of Turnkey Learning and Development. In this series, I am going to guide you in honing your ability to communicate and to sell with stories. This is often referred to a "Story Selling", but really..it's just story telling with a twist.This series consists of five parts. First I want to illustrate the power of a simple story and its far reaching impact and implications. Next we will examine the purpose of story and how it translates to selling yourself or your product. After that, the basic structure of a good story. Then, tools that help build upon that structure. And finally, the delivery of a good story. Please join me in this highly condensed and thorough series that will give you the essential tools you need to get started, but this is just the beginning. With the tools and techniques in this course you will be more than prepared to begin your journey as a story teller.