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所在平台: Udemy |
课程主页: https://www.udemy.com/course/translation-project-management/
课程评论：没有评论
课程名称：商业管理 课程概述：本课程旨在培养学员成为领先的管理者，或在国际市场上担任自由顾问。该短期密集课程专注于国际业务操作的专业发展，适合希望在全球市场中管理商业运作的人士。学员可根据个人节奏自由学习，因此完成时间因人而异。随着全球化的发展，企业亟需商业管理人员来管理市场营销材料、技术手册等的本地化，确保其能适应各个国内市场的需求。 职位候选人需具备快速学习、灵活应变及协调团队的能力，以满足客户在截止日期、质量和成本方面的承诺。尽管大学学位具有优势，但并非绝对必要。外语技能对某些职位有帮助，但作为业务经理通常不需要进行翻译或口译，这类工作将由合格的翻译和口译人员负责，他们将成为你团队的一部分。拥有语言、翻译或语言学背景的人可能会获得一些需要此类技能的职位（一些较小的公司可能会将管理和语言技能结合在一起）。 课程内容涵盖了管理和本地化市场营销材料及其他文档的过程，采用逐步呈现的学习材料，特别关注网络内容和生产包含目标市场信息的网站及其子网站所需的工具。学员将通过测验和其他测试来衡量自己的进步，并获得反馈。根据数据显示，翻译和本地化服务的就业市场正在迅速增长：2012年《语言服务市场2012》报告预测，这一行业将达到335亿美元，全球超过26104家相关服务供应商参与其中；微软每年单独执行超过1000个本地化项目。 本课程将为那些希望在国际商业管理领域取得成功的学员提供必需的知识和技能。
This course in Business Management (BM) is designed to train you to become a leading manager, or to work as a freelance consultant, with a company operating in multiple markets around the world. It is an intensive, short course created to provide professional development in managing business operations on an international scale. You are free to work at your own pace so completion time depends on you. Corporations operating globally need BM's to manage the localization of marketing materials, technical manuals, etc. for domestic markets worldwide.Candidates for these positions need to be able to learn quickly, think on their feet, and mobilize teams to fulfill commitments with clients relative to deadlines, quality, and cost. A university degree is advantageous but not necessarily essential. Foreign language skills can be useful but in your role as business manager you would not normally be required to translate or interpret as these tasks would be carried out by qualified translators and interpreters who would form part of your team.Persons with a background in languages, translation studies or linguistics would be able to fill some positions calling for such skill sets as a precondition. (Some smaller companies combine management and language skills in a single job offering.)This course takes you through the processes and procedures involved in managing and localizing marketing materials and other documents in a step-by-step presentation of study materials. Special attention is paid to web content and the tools used to produce websites with subsites holding information for target markets You will be able to measure your progress through quizzes and other tests, with feedback on your outcomes. There is no doubt that the job market for localization and translation services is facing a dramatic increase as the figures demonstrate: In 2012 the projections from the "Language Services Market 2012″ report states the industry will reach US $33.5 billion shared by over 26,104 suppliers of related services across the globe; Microsoft alone executes over 1,000 localization projects a year.
