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所在平台: Udemy |
课程主页: https://www.udemy.com/course/total-quality-management-t/
课程评论：没有评论
**课程名称：** 全面质量管理 (Total Quality Management) **课程概述：** 本课程探讨“质量”这一关键参数，它决定了产品或服务的优劣。全面质量管理 (TQM) 被定义为组织内管理层和员工为确保长期客户忠诚度和客户满意度所做的持续努力。一个满意的客户可以带来十个新客户，而一个不满意的客户则会产生负面口碑，损害现有客户和潜在客户。 全面质量管理可分为四个阶段：计划 (Planning)、执行 (Doing)、检查 (Checking) 和行动 (Acting)。 * **计划阶段 (Planning Phase)：** 这是 TQM 中至关重要的一环。在此阶段，员工需要提出并解决工作中的问题和疑问，分析日常运营中遇到的挑战，并找出问题的根本原因。员工需要进行必要的调研，收集相关数据，以找到解决方案。 质量管理旨在确保卓越的产品和服务。产品的质量可以通过性能、可靠性和耐用性来衡量。质量是区分组织与其竞争者的关键因素。
Quality refers to a parameter which decides the superiority or inferiority of a product or services. Total quality management is defined as a continuous effort by the management as well as employees of a particular organisation to ensure long term customer loyalty and customer satisfaction. Remember, one happy and satisfied customer brings ten new customers along with him where as one disappointed individual will spread bad word of mouth and spoil several of your existing customers as well as potential customers.Total quality management can be divided into four phases the planning phase, doing phase, checking phase and acting phase. The planning phase: Planning is the most crucial of total quality management, in this phase the employees have to come up with their problems and queries with need to be addressed. They need to come up with the various challenges they face in their day to day operations and also analyze the problems's root cause. Employees are required to do necessary research and correct relevant data which would help them find solutions to all the products.Quality management ensures superior quality product and services. Quality of a product can be measured in terms of performance, reliability and durability. Quality is a very crucial parameter which differentiates an organization from its competitors.
