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所在平台: Udemy |
课程主页: https://www.udemy.com/course/tiktok-live-commerce-masterclass-all-about-tiktok-marketing/
课程评论：没有评论
**课程名称：TikTok直播购物大师课：TikTok店铺全攻略** **课程概述：** 本课程旨在帮助您掌握在TikTok平台上进行直播购物的技巧，顺利开启您的TikTok电商之旅。TikTok作为全球最受欢迎的应用程序之一，其流量已超越Google。同时，中国的直播电商行业蓬勃发展，年销售额已突破千亿美元，尤其是在中国版的TikTok——抖音App上，直播购物更是风头正劲。TikTok官方已宣布将在2022年面向20个国家开放电商业务，并在未来五年内在主要全球主流市场取得百亿美元规模的增长。截至2022年1月1日，TikTok电商已在美国、英国和印度尼西亚开放。 本课程深度总结了中国TikTok（抖音）的直播购物经验，涵盖了从零基础入门到深入的运营策略，共包含十个主题： 1. **零基础启动直播带货。** 2. **直播间搭建和设备详解。** 3. **直播间流量推荐与场内助攻。** 4. **直播带货产品定价与高转化套餐。** 5. **直播带货流程与高转化脚本（下）。** 6. **直播带货流程与高转化脚本（上）。** 7. **主播及助播的配合互动促单技巧。** 8. **直播带货的禁忌与避坑指南。** 9. **直播带货（购物）的十项规则和TikTok营销。** 10. **TikTok的推荐算法与规则解析。** TikTok与抖音同属同一团队开发，其推荐算法和运营模式相似，因此本课程亦非常适用于TikTok平台。此外，Facebook和Instagram也已推出相关电商功能，强化了社交电商的推广。 **适合人群：** * TikTok、Amazon、Facebook、Instagram、YouTube等社交媒体的意见领袖。 * 任何希望学习TikTok进行商业运营的人士。 * 希望在TikTok、Amazon、Facebook、Instagram、YouTube等平台销售产品的人士。 学习本课程，您将能够快速掌握社交媒体电商的运营技能。现在是加入直播购物行业的最佳时机，不容错过！
Do you want to sell products on TikTok? TikTok has become the most popular App in the world, TikTok. Com's traffic in 2021 even exceeded Google's.At the same time, the development of live shopping in China is in full swing, with annual sales exceeding 100 billion US dollars. Especially in the Chinese version of TikTok: Douyin App.Bob, vice president of TikTok and head of e-commerce, said at the private sharing meeting of cross-border businesses in China:' Tiktok e-commerce will open 20 countries in 2022 and enter major global mainstream markets in the next five years, with a scale of hundreds of billions of dollars.'As of January 1, 2022, TikTok e-commerce has been opened to the United States, Britain and Indonesia.However, social platform e-commerce has developed in China for nearly three years, and the industry has developed very mature, including live commerce, online window shopping, short video commerce, etc.Now is the best time to join TikTok e-commerce industry.You may not know where and how to start.It doesn't matter. Here is a video course to explain the live commerce in detail.It is based on the summary of live shopping on Chinese TikTok(Douyin App).It contains ten topics as follows:1. Start live shopping with zero basis.2. Detailed explanation of livestreaming shopping room construction and equipments.3. Referral traffic for live room and sidelights in the live.4. Pricing guide for livestreaming shopping products and high transaction package.5. Live shopping process and high transaction script(Part I).6. Live shopping process and high transaction script(Part II).7. Cooperation skills of interactive order promotion which host and assistants are often used.8. Taboos of live streaming shopping and avoidance of minefields.9. Ten rules of live commerce(shopping) and TikTok marketing.10. TikTok's recommendation algorithm and rules.TikTok and Douyin are twin Apps which were developed by the same team.The recommended algorithms and operation modes are similar.This course is very suitable for TikTok.In addition, Facebook and instagram also announced the launch of Facebook shop and instagram shop, which will strengthen the promotion of e-commerceIf you are TikTok /Amazon/Facebook/Instagram/Youtube celebrity, anyone interested in learning TikTok for business or anyone who wants to sell products on TikTok /Amazon/Facebook /Instagram/Youtube, welcome to learn this course.By learning this course, you can quickly master the skills of operating social media e-commerce.Now is the best time to join the live shopping(commerce) industry.What are you waiting for? Click the link to learn the course.
