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所在平台: Udemy |
课程主页: https://www.udemy.com/course/think-strategically-and-make-your-ideas-a-reality/
课程评论：没有评论
课程名称：《战略思考与将创意变为现实》 课程概述： 在个人生活和职业生涯中，无论是企业还是政府，从个人到国家，项目都是一种新的现实。欢迎来到项目革命！项目作为当今经济引擎的崛起，是一种无声但极具破坏力和力量的现象。项目是永恒而普遍的：古埃及金字塔的建造、现代城市的发展、马歇尔计划、阿波罗太空计划、欧洲联盟的创建，这些成就都是通过项目将创意变为现实的结果。项目性工作是推动我们文明重大成就的引擎，它会促进社会进步，常常超越既有的科学和文化界限。 项目改变世界，使不可能的梦想成为可能。行为科学和社会科学表明，存在几种特别能激励和启发参与项目的人的工作与合作方式：项目应具备雄心勃勃的目标、更高的使命及明确的截止日期。人们通常最清晰地记得他们职业生涯中参与的项目，尤其是成功的项目以及那些失败的项目。 根据近期研究，2017年从事项目相关角色的人数将从6600万增加到2027年的8800万。全球项目导向的经济活动价值，将从2013年的12万亿美元增长到2027年的20万亿美元。这意味着每年将需要数百万个项目管理者来管理数百万个项目。我的预测是，到2025年，无论行业或部门，管理者和高级领导者将花费至少60%的时间来选择、优先考虑和推动项目的执行。我们都将成为项目领导者，即使从未接受过相关培训！ 在本课程中，我们将涵盖以下几个领域： - 理解项目革命如何深刻影响组织销售产品的方式。 - 学习飞利浦和耐克将如何改变其产品投放市场的方式。 - 探索可以被任何人用来成功实施项目、将创意转化为现实的框架。 - 学习战略思考是优秀领导与普通领导之间的区别所在。 - 概述项目管理相关的一些战略概念与定义。 - 了解在进行战略思考时可能遇到的常见挑战。 - 探索那些实现快速市场反应、实践战略思维和良好决策的敏捷组织。 - 学习如何结束一个项目、确保项目带来的好处被充分捕捉。 - 还有更多精彩内容等着您来探索！
DescriptionFrom our personal to our professional lives, corporations to governments, individuals to nations, projects are the new reality. Welcome to the Project Revolution!The emergence of projects as the economic engine of our times is silent but incredibly disruptive and powerful.Projects are timeless and universal. The construction of the pyramids in Egypt, the development of modern cities, the Marshall Plan, the Apollo space programme, the creation of the European Union - all these achievements were the result of ideas being turned into reality through projects. Project-based work is the engine that generates the major accomplishments of our civilization; it has stimulated society to advance and often go beyond long-established scientific and cultural limits.Projects change the world. Projects make impossible dreams possible.The behavioural and social sciences endorse the idea that there are a few ways of working and collaborating that are particularly motivating and inspiring for people working on a project. These are that a project should have ambitious goals, a higher purpose and a clear deadline. You have probably noticed that what people tend to remember most clearly from their entire careers is the projects they work on - often the successful ones, but also the failed ones.According to recent research, the number of individuals working in project-based roles will increase from 66 million (in 2017) to 88 million (forecast 2027). And the value of economic activity worldwide that is project oriented will grow from $12 trillion (in 2013) to $20 trillion (forecast 2027). Those are millions of projects requiring millions of project managers per year.My prediction is that by 2025, regardless of the industry or sector, senior leaders and managers will spend at least 60% of their time selecting, prioritizing and driving the execution of projects. We will all become project leaders - despite never having been trained to be so!Here are some of the areas we will cover in my course:Understand how the project revolution is dramatically impacting the way organizations sell their products.Learn how Philips and Nike will change the way the bring their products to market.Explore a framework that can be used by anyone to succeed in projects and turn ideas into reality.Learn how strategic thinking is what differentiates great leaders from good leaders.Overview of some of the most relevant strategy concepts and definitions of project management.Learn the most frequent challenges you may face when trying to think strategically.Explore the most agile organizations that are faster to market, implement strategic thinking and good decision making.Learn how to close a project, how to bring the project to an end and how to ensure that the benefits are captured.And much more!
