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所在平台: Udemy |
课程主页: https://www.udemy.com/course/the4traps-in-your-web-based-survey-tools/
课程评论：没有评论
课程名称：不要急于发布您的调查！先消除4个陷阱 概述：这门课程旨在帮助您优化调查流程，确保您和您的团队在收集反馈时能够获得更高的响应率和更有价值的结果。通过使用SurveyMonkey、Survey Gizmo、Qualtrics等在线调查工具，您可能会无意中陷入一些设计上的“陷阱”，这些陷阱会降低反馈率、模糊结果并导致信息的丢失。这些工具虽然技术先进，但其设计者往往缺乏心理学的认识，无法理解促使人们填写调查的心理机制。因此，它们的模板和推荐做法包含了一些“糟糕的实践”，需要您加以识别并消除。 在这门为时一小时的培训课程中，您将学习到： 1. 识别并避免大多数在线调查工具中的“陷阱”； 2. 理解这些标准做法如何导致糟糕的结果和低响应率； 3. 应用基于研究和经过实验证明的解决方案，以提高结果的质量和实用性。 完成此课程后，您将能够有效地提升调查的质量，确保每一项反馈都具有更高的价值。这可能是您一年中最有意义和有效的学习投资！
► Watch the FREE PREVIEWS below to see if this course is for you! ** Updated June 2016 ** You're doing your survey wrong! You and your team spend so much time and effort gathering feedback from your "people" - your members, customers, employees, or students. But if you are using SurveyMonkeyTM, Survey GizmoTM,Qualtrics TM or any of the other 85 web-based survey tools then you are automatically losing responses and getting less meaningful results! How is that possible? Each of these tools has built-in "traps" - defaults and standard settings that automatically decrease your response rates, muddy the results and make you lose information. Why would these companies allow this? Web-based survey companies offer great technology but they do not know the psychology behind why people will fill out surveys. They do not understand how psychological measurement works. They do not have the training or expertise to recognize where these problems exit. So their survey tools and recommended templates contain "worst practices" that you must identify and eliminate from your surveys. In this one-hour training course you will learn: (1) to identify and avoid the "traps" found in most web-based survey tools; (2) why these standard practices lead to poor results and low response rates; and (3) to apply research-based and field-tested solutions to increase the quality and usefulness of your results. ► This may well be the most worthwhile and productive hour of learning you will invest all year! When you complete this course you will be able to: Identify and avoid the "traps" found in most web-based survey tools; Understand why these standard practices lead to poor results and low response rateApply research-based and field-tested solutions to increase the quality and usefulness of your results.
