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所在平台: Udemy |
课程主页: https://www.udemy.com/course/the-win-win-negotiation-playbook-real-world-case-studies/
课程评论：没有评论
课程名称：《双赢谈判手册（真实案例研究）》 课程概述：本课程旨在帮助您掌握商务谈判的艺术，特别是为非英语母语的专业人士设计。您将学习如何在多种商务场合中流利、自信和有策略地进行谈判。课程涵盖经典的谈判框架，包括哈佛的原则性谈判方法和最佳替代方案（BATNA）概念，帮助您关注利益而非立场，从而在高风险讨论中做出更好的决策。 除了战略之外，您还将提升自己的商务英语水平，学习如何使用有说服力的语言、礼貌地拒绝、提出替代方案并以专业和尊重的方式回应异议。课程中将介绍关键的语言技巧，如回避、缓和及清晰总结协议。 通过真实场景模拟，您将有机会应用所学内容，练习供应商合同讨论、薪资谈判、内部团队争议等。这些实用练习旨在增强您的信心，帮助您为实际商务谈判做好准备。 课程包括可下载的短语列表、模板和作业，您还将获得同伴反馈，并完成一项最终谈判项目，以实际运用您的技能。无论是达成国际交易、要求加薪还是解决冲突，本课程都将为您提供所需的工具和语言。课程结束时，您将能够以清晰、专业和自信的姿态跨文化引导谈判。
Master the art of business negotiation in English with this practical and comprehensive course.Designed specifically for professionals and non-native English speakers, this course teaches you how to negotiate fluently, confidently, and strategically in a wide range of business situations. You will learn essential negotiation frameworks, including Harvard's Principled Negotiation method and the concept of BATNA (Best Alternative to a Negotiated Agreement). These tools will help you stay focused on interests instead of positions and make better decisions during high-stakes discussions.In addition to strategy, you will improve your Business English skills for negotiation. You will learn how to use persuasive language, make polite refusals, suggest alternatives, and respond to objections in a professional and respectful way. The course covers key language techniques such as hedging, softening, and summarizing agreements clearly.Real-world simulations will help you apply what you've learned. You will practice supplier contract discussions, salary negotiations, internal team disagreements, and more. These practical exercises are designed to build your confidence and prepare you for actual business negotiations.The course includes downloadable phrase lists, templates, and assignments. You will also receive peer feedback and complete a final negotiation project to put your skills into action.Whether you are closing international deals, asking for a raise, or resolving a conflict, this course will give you the tools and language you need. By the end of the course, you will be able to lead negotiations across cultures with clarity, professionalism, and confidence.
