|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/the-social-media-compendium-for-business/
课程评论:没有评论
# **Coursera 课程总结:面向企业主的社交媒体(社交媒体培训)** 本课程旨在帮助企业主有效利用社交媒体,以**增加客户、提高盈利能力、并更广泛地传播品牌信息**。课程强调,在当今时代,忽视社交媒体将使企业面临巨大的竞争劣势。 **课程核心内容包括:** * **为何要利用社交媒体:** 阐述企业应该利用社交媒体的十大理由。 * **社交媒体审计:** 指导学员如何进行社交媒体审计,发现营销中的不足并加以改进。 * **平台策略:** * **Facebook:** 提供提升点击率的九个技巧,以及吸引客户的“忍者”方法。 * **Twitter:** 教授如何精准触达目标市场。 * **Google+:** 介绍如何持续拓展在Google+上的影响力。 * **LinkedIn:** 讲解建立庞大 seguidores群体的基础,以及如何打造令人印象深刻的“全明星”个人资料。 * **YouTube:** 教授如何利用视觉媒体和视觉故事讲述来提升品牌形象。 * **实操技巧:** * 识别虚假 followers。 * 运用心理学原理来促进销售。 * **优势:** 学员将获得大量领先于竞争对手的提示、技巧和窍门(hints, hacks, and tips)。 **课程目标:** 通过掌握社交媒体的强大力量,实现客户数量的增加和盈利能力的提升。课程鼓励学员立即报名,以免被竞争对手超越。 **最新更新:** 2017年11月
The Social Media for Business Owners Course. This course shows you how to use Social Media for your business to Increase Customers, Improve profitability and get your brand message across to more of your Followers We all use social media in our daily lives,but are you using it properly for your business, or to get that job in Social Media? If not, why not? Your Competitors almost certainly are and you could be missing out BIG TIME by not having a cohesive and well thought out Social Media Strategy. This course will show you how to Increase your followers across all of the leading social media platforms. It will show you how to complete a social media audit to highlight any deficiencies in your marketing whilst explaining how to fix them. Some of the many other things we will look at in the course are:- 10 reasons your business should be leveraging Social Media. Nine tips for increasing your click through rates on Facebook and the Ninja way of attracting customers. Reaching your target market on Twitter. Ever-Growing circles on Google+Fundamentals of growing a large Linked-in following and how to get that Impressive all-star profile.How to spot your fake followers. How to use Psychology to increase sales. YouTube- using visual media and visual storytelling to improve your brand. By taking this course you will learn lots of hints, hacks. and tips to get you ahead of your rivals. By properly leveraging and using the dynamic power o Social Media you will Increase your customers and Improve profitability Enrol now. Every few minutes you delay means your rivals could be getting ahead with their Social Media Strategy. I look forward to seeing you Inside Michael Course updated November 2017