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所在平台: Udemy |
课程主页: https://www.udemy.com/course/the-science-of-innovation-behavioral-strategy/
课程评论：没有评论
课程名称：创新科学与行为策略 课程概述： 在《创新科学与行为策略》这门由Neurofied开设的课程中，您将学习如何运用心理学、神经科学以及行为策略的科学原理来提升您组织的创新能力。您将能够识别阻碍公司利用新颖想法力量的实践和流程，并了解成功企业为增强创新能力而实施的具体流程。 本课程的讲师，Benjamin Davey和Philip Jordanov，均为认知神经心理学专家，拥有顶尖大学的硕士学位，他们在创新背后的科学原理方面具有深厚的专业知识。通过多年的培训、咨询及在线课程开发，他们设计了能够直接在组织环境中应用这些原则的策略。 课程内容将涵盖以下几个方面： - 探索创新思维与日常理性思维的根本区别，这一过程将基于神经科学的角度进行分析。您将意识到，创新性思考是一种选择，需要在心态和流程上做出调整。 - 讨论如何在管理层面培养或破坏创新文化，并通过实际案例进行分析。 - 分析阻碍创新的偏见和障碍，这一部分重点关注战略（董事会）层面的创新。 总体而言，您可以期待收获到独特的创新见解，这些内容在教科书中是无法找到的。希望您享受这门课程！ 关于Neurofied： Neurofied是一家行为科学公司，致力于帮助专业人士、团队和组织应用行为心理学和神经科学的洞察。我们专注于增长、创新、领导力、人力资源和产品领域。自2018年以来，我们已培训超过1500名专业人士，合作超过50家公司。我们的使命是普及人们思考、决策和行动的认知知识。我们的课程旨在将团队通过学术研究和行业实践获得的见解带给任何在线学习者。希望您喜欢！
The Science of Innovation & Behavioural StrategyIn this Neurofied course, you will learn to improve the innovative capacity of your organization using scientific principles from the fields of psychology, neuroscience, and behavioural strategy. You will be able to identify the practices and processes that are preventing your company from harnessing the power of novel ideas. You will learn about specific processes implemented by successful companies to increase innovation.Your instructors, Benjamin Davey and Philip Jordanov, are cognitive neuropsychologists who both have master-level qualifications from top universities. They have deep expertise when it comes to the science underlying innovation. Importantly, through years of training, consulting, and online course-making, they have devised strategies that allow them to directly apply these principles in an organizational context.Course overviewThis is an innovation course for the companies of the future. We start by delving into how innovative thought fundamentally differs from everyday rational thought. You will see that these thinking styles differ on a neuroscientific level. You will quickly come to realize that thinking innovatively is a choice that requires a change in mindset and processes.Next, we look at the management level and ask ourselves how an innovative culture is fostered or destroyed through practical examples. Finally, Philip discusses the biases and blockages that stop innovation in its tracks. This segment tackles innovation at the strategic (boardroom) level. Overall, you can expect to gain insights into innovation that are truly unique and cannot be found in textbooks. We hope you enjoy it!About NeurofiedNeurofied is a behavioural science company that helps professionals, teams, and organisations apply insights from behavioural psychology & neuroscience. We specialise in Growth, Innovation, Leadership, HR, and Product. Since 2018, we've trained 1500+ professionals and worked with 50+ companies. Our mission is to democratise the knowledge of how people think, decide, and act.Our courses aim to bring the insights our team learned through academic study and industry practice to anyone online. We hope you enjoy!
