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所在平台: Udemy |
课程主页: https://www.udemy.com/course/the-performance-code-in-retail/
课程评论:没有评论
课程名称:零售业务管理中的绩效密码 课程概述:本课程源于我多年来在零售行业管理团队和领导者的经验。课程将重点提供解决零售业务经理面临的主要挑战之一,即在零售运营中管理绩效和结果的方法。掌握以下两个关键发现将开启你破解绩效密码的能力:第一,你能够发现隐藏的绩效联系,这意味着特定的人员行动会导致特定的结果;第二,你能够提升团队的能力,从而提高绩效。对于我来说,高绩效意味着以激情和责任感执行任务并取得卓越成果,这三个元素是高绩效的关键要素。 在本课程中,我确定了适用于零售绩效提升的三层绩效代码。此“代码”由关键行为和实时运行的流程组成,这将有效防止运营失调,从而提高成功率。负责推动“代码”的领导者应具备高度的意识、参与感和要求能力,具备深厚的客户同理心,而不是一个懒散的高管。虽然这些特质不一定要在所有人身上表现,但培养这些特质和性格是本课程的目标。 绩效代码的三层结构是:1. 运营原则;2. 人员能力;3. 资源利用。这三层作用相互叠加,不能孤立看待,实际上它们之间无缝支持。运营原则是你在角色中完成最重要成果的“如何”。例如,如果你认为激励和鼓舞团队领导者是完成工作的关键,那么这应当被优先考虑,并分配相应时间。要公开向团队宣布,因为这些方法或“运营代码”应当得到充分理解和沟通。 通过本课程,学员将深入了解提升零售绩效的具体策略与实践。
This course is an outcome of my years of experience in managing teams and leaders in retail. Here I will largely focus on providing approaches to one of the biggest pains of retail business managers, which is managing performance and results in retail operations.Two key discoveries about you will unlock your ability to crack the code. 1. your ability to discover concealed or hidden performance connect. What this means is that specific people actions lead to specific results. And 2. Your ability to uplift your people capabilities and hence performance.What is high performance? And what it could mean to different people? According to me high performance means performing a task and achieving outstanding results with passion and ownership. The inclusion of task, results and ownership are critical ingredients of high performance. When we talk about high performers, what stands out is achievement of big results accomplished with passion and ownership. While you might come across various version which might include only results or only passion.I have identified 3 layers of performance code that can be applied to performance enhancement in retail. The ‘code' here is a composition of key behaviors along with running processes in real time. This will prevent operations to go out of tune most of the time and hence be able deliver higher success rate.The leader in-charge of driving the ‘code' is someone who is highly aware, involved and demanding personality with deep customer empathy and who is not a laid-back executive. Now these traits are not necessarily expected to be present in all but building these traits and characters is the goal of this course.The 3 layers of the code are 1. operating principles, 2. People competencies, and 3. Leveraging resources. So let me give a brief introduction of the three and then do a deep dive in the following sections.The 3 action layers work as a stack each other's and are not exclusive pillars. Infact all three support each other seamlessly. By operating principles is the ‘HOW' you accomplish the most important results in your role. So, for instance, if motivating and energizing your team leaders is what you think will get the job done, then it should be prioritized, and time must be allocated. Go ahead and openly announce to your team because these methods or ‘code of operation' should be well understood and communicated.