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所在平台: Udemy |
课程主页: https://www.udemy.com/course/the-expert-salesperson/
课程评论：没有评论
**课程总结：专家销售人员 - 销售行为与客户开发** 本课程是销售行为基础训练，核心在于传授您在销售领域取得成功的关键行为：**建立连接 (Connection)、创造价值 (Value) 和突出差异 (Differentiation)**。在当今时代，人们厌倦了被强行推销，并能轻易察觉到这种商业推销。 本课程将首先教您如何赢得信任，这需要深入了解您的潜在客户/客户，理解他们的**价值观 (Value)**，明确他们及其公司所追求的**成功 (Success)**，以及实现这些目标所需的**条件 (Needs)**。只有在建立了信任和理解之后，客户才会乐于倾听您如何在此过程中提供帮助。 课程的重点在于**探询 (Inquiry)** 的艺术，而非**推销 (Advocacy)**。这将彻底改变您对销售行业的看法，更重要的是，它将改变您的潜在客户和客户如何看待和重视您。如果您希望实现销售转化，建立连接至关重要。 **课程内容包括：** * 5个视频课程（共5小时内容） * 1个练习工作表 **课程模块：** 本课程由五个关键培训模块组成，将教您： 1. **如何：** 研究和建立连接 (Research and Connect) 2. **如何：** 收集需求/分享观点/突出差异 (Gather Needs/Share Ideas/Differentiate) 3. **如何：** 获得承诺以进行会面/讨论并澄清详细需求 (Gain Commitment to meet/discuss and Clarify Detailed Needs) 4. **如何：** 确认/推进并建立价值 (Confirm, Go Forward and Build Value) 5. **如何：** 尝试克服异议 - 这是贯穿整个销售过程的一个行为 (Attempt to Overcome Objections)
A Sales Behavior Foundation TrainingThis is a course that will teach you the most important behaviors for succeeding in sales - Connection, Value and Differentiation. Humans are tired of being "pitch slapped" and can smell it from miles away.This course will teach you first how to gain trust by understanding your prospect/client, and what they value, what success looks like for them and their company, and what they need to achieve it.Then, and only then, will they open to hear how you can best help them on that journeyThe art of Inquiry vs Advocacy will change the way you see the world of sales but more importantly how your prospects and clients will see, and value, you.You want to convert? You have got to connect. Let me take you on this journey.This course includes:5 Video Lessons (5 hours of content)1 WorksheetCourse ModulesThis course is composed of five key training modules that will teach you:1) How to: Research and Connect2) How to: Gather Needs/Share Ideas/Differentiate3) How to: Gain Commitment to meet/discuss and Clarify Detailed Needs4) How to: Confirm, Go Forward and Build Value5) How to: Attempt to Overcome Objections - a behaviour to be used at any point throughout the process
