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所在平台: Udemy |
课程主页: https://www.udemy.com/course/the-6-things-that-customers-want/
课程评论：没有评论
## 卓越客户服务：六大关键要素 课程总结 本期 Coursera 课程“客户服务：6 Keys To Exceptional Customer Service”由知名客户服务专家 Nigel Greenwood 主讲，旨在帮助学员设计出能够真正使企业脱颖而出的客户体验。课程强调，客户体验占购买决策的70%，是商业成功的关键因素，忽视客户体验将导致销售和利润的损失。 **课程核心内容：** * **理解客户体验：** 深入解析什么是客户体验，以及它对业务的重要性。 * **品牌个性：** 探讨品牌个性在客户体验中的作用。 * **常见的商业误区：** 识别企业在提供客户服务时常犯的错误。 * **影响客户体验的商业领域：** 分析企业内部哪些方面会直接影响客户的整体体验。 * **卓越客户服务的六大关键要素：** 揭示客户无论身处何种行业或商业模式，所渴求的六个核心要素。 * **要素应用实践：** 教授如何将这六大要素应用到实际业务中，实现快速、盈利且可持续的增长。 Nigel Greenwood 凭借其30年在客户体验领域的丰富经验，以其简洁、直接且富有效率的方式，帮助学员理解并掌握创造卓越客户服务的秘诀，从而真正满足客户需求，创造商业价值。
Do you want to improve customer satisfaction? Are you really making your customers happy? Are you focusing on customer experience management in your business? Are you doing everything you can to give your clients what they want and need?This course is aimed at helping you to design a customer experience that will truly differentiate you from the competition. Renowned customer service expert Nigel Greenwood will explore the six key things that customers want, no matter what your industry or business model is.The customer experience is 70% of the buying decision, so providing a great customer experience is a critical factor for succeeding in business, and if you don't get it right, you're missing out on sales and profits. We know that "the customer is always right", but few businesses take the time to identify exactly what the customer actually wants.You Will LearnWhat customer experience meansWhat brand personality meansCommon mistakes businesses makeWhat areas of business impact the customer experienceThe 6 key elements of a great customer experienceHow to apply each element in business for fast, profitable and sustainable growthNigel has spent 30 years creating great customer experiences, and is a successful author, presenter and lecturer, but is mostly someone who likes to keep things simple. He says it as it is, knows what customers want and loves making a difference.
