|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/technical-seo-course-for-beginners-and-advanced-developers/
课程评论：没有评论
课程名称：初学者与高级开发者的技术SEO课程 课程概述：本课程深入探讨了技术SEO的各个方面，以及它如何提升您网站的表现。课程内容包括技术SEO的定义与重要性、技术SEO与页面SEO的区别、技术SEO审计方法、最佳实践和常见错误避免。此外，课程将重点介绍一些关键的技术组件，这些组件可以在网站上得到改进或整合。对于初学者来说，理解这些核心组件至关重要，主要包括： - 网站托管 - URL结构 - 服务器响应代码 - Robots.txt 文件 - XML Sitemap 文件 - No Index Meta 标签 - Canonical 标签 - Hreflang 标签 - Core Web Vitals - Schema Markup 通过关注这些技术组件，您可以确保爬虫能够充分利用其有限的抓取资源，从而提高您获得最大SEO成功的机会。本课程适合技术SEO的初学者和高级学习者。 讲师介绍：Roggie（Raj）Clark是一位拥有9年SEO经验的专业人士，目前经营着SEO机构Bounce Rank。在进入SEO行业之前，Raj曾是一名网页开发员和学校教师。通过创建自己的网站，Raj逐渐对SEO产生了兴趣，并选择转行。近十年来，Raj参与了从电子商务到B2B、再到医疗保健等多种活动，服务于美国的企业公司和营销机构。他被行业同仁视为专家，并在SEO行业内享有盛誉。Raj目前与姐妹和侄女一起居住在马里兰州。
In this course, I discuss the ins and outs of Technical SEO and how do it can improve your website.What is Technical SEOWhy does it matterTechnical SEO Vs. On-Page SEO (how are they different)Technical SEO Auditing (How to do it)Technical SEO Best Practices and Mistakes To AvoidAdditionally in this course, I explore several key technical components that can be improved or included on a website. As you dive deeper into learning technical SEO on your own, you will find other components that are worth optimizing, but for right now understanding these core components is the most relevant to a beginner. So here they are:Web HostingURLsServer Response CodesRobots.txt FileXML Sitemap FileNo Index Meta TagCanonical TagHreflang TagCore Web VitalsSchema MarkupBy attending to these technical components, you can ensure that crawlers are able to make the best use of their limited crawling resources, and thus increase your chances of achieving maximum SEO success.This course is great for beginners or advanced learners of technical SEO.About the instructorRoggie (Raj) Clark, is a 9 year SEO professional and owner of the SEO agency; Bounce Rank. Prior to joining the SEO industry, Raj was a web developer and school teacher. It was through creating his own websites, and wanting a career change from teaching, that Raj stumbled across the world of SEO.Since joining the field nearly a decade ago, Raj has worked on a wide range of campaigns, from eCommerce, to B2B, to Healthcare, for enterprise companies and marketing agencies in the United States.He is regarded as an expert, and guru by his colleagues, and the SEO industry. Raj currently lives in Maryland with his sister and niece.
