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所在平台: Udemy |
课程主页: https://www.udemy.com/course/supply-chain-management-u/
课程评论：没有评论
课程名称：供应链管理 课程概述：供应链是公司与其供应商之间的网络，用于生产和分配特定产品或服务。供应链中的功能包括产品开发、市场营销、运营、分销、财务和客户服务。供应链管理关注的是在多阶段生产和分配网络中管理材料、信息和资金流动。在当今市场上，竞争比以往任何时候都更加激烈。全球化、技术变革以及客户需求的提高，使得新的管理实践愈加重要。很快，企业之间的竞争将不再是单一公司之间的竞争，而是供应链之间的竞争，例如沃尔玛及其供应商将与家乐福及其供应商在全球消费市场上竞争。类似的竞争关系在汽车制造业中已经出现，并将在电子、制药、快餐等行业中继续涌现。企业多年来一直在努力尝试各种对齐措施，寻找技术和人力资源，以寻求更有效的跨组织合作，从而实现真正的跨职能流程集成。本课程旨在提供对供应链的战略理解，赋予学员必要的知识和工具，以开发、实施和维持供应链网络管理策略。
A Supply Chain is a network between a company and its suppliers to produce and distribute a specific product or service. The functions in a supply chain include product development, marketing, operations, distribution, finance and customer service.Supply Chain Management is about the management of materials, information and finance flows in multi-stage production - distribution networks.Today's marketplace is very competitive than ever before. Globalization, technological change and demanding customers has risen the need of new managerial practices. It is claimed that the day is rapidly coming when companies will no longer compete against other companies, rather we foresee a world in which Supply Chain will compete against other Supply Chain for market supremacy, for example Wal-Mart and its suppliers will battle Carrefour and its suppliers in consumer markets around the world. Similar rivalries have emerged in car manufacturing industry and will continue to emerge in other industries like electronics, pharmaceuticals, fast food, etc.Companies have been struggling for years and experimenting with all sorts of alignment measures and looking to technology and people to find the key to more effective interorganisational cooperation, hence, to achieve a true cross-functional process integration.This course is designed to provide a strategic understanding of Supply Chain, giving the knowledge and the tools necessary to develop, implement, and sustain strategies for managing Supply Chain networks.
