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所在平台: Udemy |
课程主页: https://www.udemy.com/course/sticky-story-marketing/
课程评论：没有评论
**课程名称：** 商业故事营销 **课程概述：** 投入半天时间，打造你一生受用的商业故事。本课程被Udemy评为2015年黑色星期五十佳金牌课程之一。 商业故事营销适合创意企业家和小型企业主，他们渴望创造一个最易分享的商业故事，并将其应用于所有营销渠道。如果你在营销中感到挑战，或觉得自己的努力分散，或者需要一个引人入胜的叙事来吸引投资和实现快速增长，本课程将为你提供帮助。 课程将运用真实性、心理学和故事分析，帮助你创建五种不同形式的商业故事，适用于网络、印刷品、播客、视频和作者简介。你将识别自己的角色类型和故事类型，并学习如何将你的商业故事与客户的故事相结合。 这门课程互动性强且实践性高，只需半天时间即可完成，为你打造一个能伴随一生，并在各种营销渠道中传播的商业故事。
Invest a half day in this course, to create your lifelong business story. SELECTED BY UDEMY AS ONE OF TOP TEN CHAMPION COURSES FOR BLACK FRIDAY 2015. Business Story Marketing is for creative entrepreneurs and small biz owners, seeking one most shareable business story, to use across your marketing channels. You may find marketing a challenge, with your efforts feeling fragmented - or maybe you could do with creating a compelling narrative to gain investment for your business, and rapid growth. Using truth, psychology and story analysis, you'll create five different formats to shape your business story for the web, print, podcast, video and byline. You'll identify your character type and your story type, and work out how your business story can merge with that of your customers or clients. Highly interactive and practical, you can do this course in a half day, giving you a business story that will last a lifetime.
