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所在平台: Udemy |
课程主页: https://www.udemy.com/course/steps-for-smes-to-compete-with-mncs-in-emerging-markets/
课程评论:没有评论
课程名称:中小企业在新兴市场与跨国公司竞争的步骤 课程概述:本课程通过实例分析印度及全球成功的中小企业(SME),探讨它们是如何在与跨国公司(MNC)竞争中取得成功的。课程内容包括真实案例研究、对中小企业在与跨国公司竞争中可以采取的五个可行措施的探讨,以及跨国公司所采用的五个可实施的市场营销策略,这些策略同样适用于中小企业。此外,课程强调中小企业在与跨国公司竞争时并不需要巨额资金与丰富的财力,那么究竟需要什么呢?我们将提供中小企业在面对跨国公司时的注意事项与建议。加入本课程,了解这些有效的方法与策略。完成课程后,请分享您的学习心得。
Examples of Indian and global SME's who succeeded in competing with MNC's and how they did it? Real-life Case studies.What are the 5 doable things to do to compete with MNC's?What are the 5 doable things which MNC's do, which should be incorporated by SME's in its marketing effort?Deep pockets & huge funding is not required by SMEs to take on MNC's. Then what is required? Tips on do's & don'ts for SME's vis a vis MNC's.Join this course to learn these approaches.Kindly write a review after you complete the course