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所在平台: Udemy |
课程主页: https://www.udemy.com/course/startup-product-management-learn-product-management/
课程评论：没有评论
**课程名称：** 成为产品经理：从初创到成长之路 **课程概述：** 本课程是一门全新、全面且完整的“产品管理”指南，旨在帮助您掌握从基础知识到产品战略和产品增长战略（包括产品驱动增长）所需的一切技能。您将解锁30项实用的产品经理工具箱技能，助您在职业生涯中创造非凡价值，并成功获得梦寐以求的产品经理职位。 本课程注重实效，摒弃冗余，以简洁、直击要点和大量真实世界案例为特色。我们将避免使用您可能永远不会用到的繁琐框架，而是将事物尽可能简化，仅在必要时引入框架。课程的核心理念是：优秀的产品经理善于解决问题，并根据具体情况选择最适合的工具。这也是本课程所倡导的教学方法。 此外，本课程着重培养您的产品思维和商业意识，使您能够带来更大的业务影响力。 **为何选择本课程：** * **高薪职业：** 产品管理是科技行业中最具吸引力的职位之一，产品经理的平均年薪约为10万美元。作为产品经理，您将塑造推动业务增长的产品。 * **实用技能：** 学习所有必备技能，并附有实际应用案例。 * **创业助力：** 即使您不志在成为产品经理，本课程的知识也能帮助您构思产品、启动自己的生意，尤其是在产品概念化、战略和商业执行方面，这些都是产品成败的关键。 * **团队协作：** 无论您身处工程、销售、市场营销、设计还是客户支持岗位，都能更好地理解产品管理，从而提升团队协作效率，获得更佳成果。 **讲师介绍：** Asher Saeed 拥有近二十年的创业和高增长业务产品管理经验。他曾领导多家美国和澳大利亚的科技公司，包括 Trilogy Automotive, hipages Group, Hey You, Autotrader, Whizz 和 CarExpert。他对产品管理充满热情，并成功指导多位有志成为产品经理的人士找到了他们的第一份产品岗位。本课程尤其关注初创公司和成长型公司的产品管理，但其内容同样适用于任何规模的企业中的任何产品角色。
Become a Product Manager with this brand new course! This course is a comprehensive and complete guide to Product Management, where you will learn everything, ranging from the '101' kind of things, all the way to Product Strategy and Product Growth Strategy (including Product Led Growth). Learn all the needed skills that land you your dream product manager job! As you progress through this course, you will unlock 30 valuable skills in your product manager toolbox that you can apply to create incredible value in your business. This course is designed to cut through the fluff and nonsense, and takes a unique approach that is concise, to-the-point and full of real-world examples.We won't waste our time on frameworks that you will never use, instead we'll simplify everything down as much as possible and using frameworks only when essential. The best product managers solve problems, and find the right tool for each problem depending on the circumstances. And that is exactly the approach we will take in this course.Quite importantly, this course is focused on developing your product mindset and shaping your commercial sense so you can deliver with maximum impact!Why you should take this course!Product Management is one of the most desirable roles in tech, with the average Product Manager Salary around US$100,000. As a product manager you will shape products that drive the growth of the business.Learn all the needed skills, with examples of how to apply themEven if you don't want to be a product manager, the lessons in this course will help you build your own product and launch your own business. Learn everything it takes to conceptualise a product, especially the strategic and commercial bits which make or break the success of the product.Engage better with product management to get better outcomes for your team if you're in engineering, sales, marketing design or customer support.Meet your instructor - Asher SaeedI designed this course based on two decades of experience building businesses and managing products in high growth businesses. This course has a special focus on Product Management in Startups and Scaleups however, everything you learn can be applied in any product role in any size of business! My experience includes leading American and Australian technology businesses such as: Trilogy Automotive, hipages Group, Hey You, Autotrader, Whizz and CarExpert. I have a passion for Product Management and have mentored several aspiring Product Managers, helping them land their first role in product.
