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所在平台: Udemy |
课程主页: https://www.udemy.com/course/startup-power-entrepreneurship-for-makers/
课程评论：没有评论
课程名称：工艺商业力量：艺术家和制造者的在线销售 课程概述：本课程是《工艺商业力量》一书的配套视频系列（该书在亚马逊上可购得）。家居手工艺企业使成千上万的家庭享受额外收入，开设手工艺业务的门槛从未如此低。然而，在亚马逊时代，如何将你的艺术或手工产品出售出去？如何利用互联网找到并服务于高质量的客户？在《工艺商业力量》中，Liberty Jane Clothing的创始人分享了他们建立盈利在线手工艺业务的旅程。他们在线销售了数百万美元的产品，并概述了一个易于遵循的15天计划，帮助你启动一个盈利的手工艺企业，充满实用建议，且经过验证有效。 关于讲师：在本课程中，讲师分享了关于如何亲自建立和发展Liberty Jane®和Pixie Faire®所获得的内幕技巧、技术、捷径和经历的教训。 课程特色：本课程包含讲师的分析、观点、技巧、捷径和建议，这些内容在其他地方是无法找到的。 适合人群：虽然欢迎所有人参与，但本课程特别针对初创的制造者、手工艺者、艺术家和私人标签商。它将帮助他们设计品牌、明确产品和定价策略，并学习在线销售。学生应具备基本的商业理解，并有学习和成长的意愿。他们还应有时间、耐心以及实施本课程教学内容的意愿。学生应已有产品或至少有产品想法。 可能觉得此课程太基础的人：如果你已经拥有品牌、产品策略、社交媒体计划和持续的商业收入，该课程可能对你过于基础。本课程旨在为初学者提供指导，中级或高级学生也可能会享受其中内容。此外，如果你希望将已成功的现有业务带到线上，课程中的许多内容关于目标设定、品牌建设、产品策略和定价可能会显得过于基础。
This is the companion video series to the Craft Business Power book (available on Amazon). Home based craft businesses are enabling thousands of families to enjoy additional income. It has never been easier to start a craft business. But how do you sell your art or craft products in the age of Amazon? How do you use the Internet to find and serve high-quality customers? In Craft Business Power the founders of Liberty Jane Clothing share their journey to build a profitable online craft business. They've sold several million dollars of products online and they outline a 15 day plan for launching a profitable craft business that is easy to follow, filled with practical advice, and proven to work. About The Instructor: In this course the instructor shares insider tips, techniques, short-cuts and hard-won lessons acquired as they personally set up and built Liberty Jane® and Pixie Faire®. How Is This Course Different? This course includes analysis, opinions, techniques, short-cuts, and tips from the instructor that you won't find anywhere else. Who Is This Course Designed For? Although everyone is welcome, this course is designed for makers, crafters, artists and private labelers (who are just starting out), more than anyone else. It will help them design a brand, clarify their product and pricing strategy - and learn to sell online. Students should have a basic understanding of business and a willingness to learn and grow. They should also have the time, patience, and willingness to implement the lessons and details taught in this course. Students should already have a product, or at least a product idea. You May Find This Course Too Basic If.If you already have a brand, product strategy, social media plan, and ongoing business income. This course is designed as a guide for beginners that intermediate or advanced students might enjoy too. Additionally, if you are trying to bring an existing successful business online, you may find this course too basic because we spend a lot of time on goal setting, branding, product strategy, and pricing.
