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所在平台: Udemy |
课程主页: https://www.udemy.com/course/stakeholder-engagement-strategies/
课程评论：没有评论
**Coursera 课程总结：利益相关者参与策略** 本课程深入探讨项目管理中的关键软技能——利益相关者管理。课程旨在帮助学员掌握保持利益相关者积极参与和满意度的技巧，从而建立良好的利益相关者关系。 **核心内容：** * **利益相关者识别：** 学习识别项目中的各类利益相关者，并掌握Circle、Mind Mapping、Wheel等多种识别方法。 * **利益相关者分析：** 了解基础的利益相关者分析方法，评估其在项目中的利益、权力、参与度和满意度。 * **利益相关者登记与分类：** 学习创建和维护利益相关者登记册，并根据分析结果进行分类，绘制利益相关者地图。 * **利益相关者参与计划与沟通策略：** 制定有效的利益相关者参与计划和沟通策略，确保各方高效协作。 * **处理难缠的利益相关者：** 学习应对和管理具有挑战性的利益相关者。 **课程目标：** 通过本课程的学习，学员将能够： * 识别并有效管理项目中的利益相关者。 * 选择并运用合适的沟通风格和技巧。 * 提高影响力，建立跨部门的有效协作。 * 推动项目进展，克服障碍，确保项目成功。 本课程是提升项目管理软技能、增强沟通与协作能力、实现项目成功的宝贵资源。
Stakeholder management is one of the key soft skills a project manager needs. Keeping your stakeholders engaged and happy is critical for maintaining good stakeholder relationships.Engaging stakeholders requires a different range of skills than those needed for managing team members. For effective stakeholder management, you need to possess the ability to choose the right communication style and techniques, depending on different situations and stakeholders.You will understand the process of identifying the different stakeholders of a project. You will also go through the basics of stakeholder analysis following their identification, which allows you to determine each stakeholder's level of interest, power, engagement, and satisfaction in relation to a project. The goal of project stakeholders' identification and analysis is the creation of an accurate communication plan that will ensure efficient collaboration between all parties involved in a project.Along this course, you will learn how to:Identify stakeholdersApply stakeholder identification methods: Circle, Mind Mapping, WheelCreate and maintain a stakeholder registerClassify stakeholdersElaborate a stakeholder mapDevelop a stakeholder engagement planSet a stakeholder communication strategyDeal with difficult stakeholdersEnrol in this Stakeholder Engagement Strategies course and improve your influencing skills and develop the high-level competence required to manage diversity, generate buy-in and effective collaboration from key stakeholders, and remove obstacles to project progress and success.
