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所在平台: Udemy |
课程主页: https://www.udemy.com/course/specialist-certificate-in-marketing-psychology/
课程评论：没有评论
**课程名称：** 市场营销心理学专项认证 **课程概述：** 本课程是市场营销心理学领域的入门培训，旨在为学员提供将营销策略和消费者行为方法应用于实际问题的知识和技能。课程内容涵盖了以商业应用为重点的先进心理学基础，包括消费者决策、营销、说服、态度、消费者个性、品牌及品牌战略，以及消费者行为。 我们同样重视理论与实践的严谨结合。课程教授学员市场营销心理学模型、人类成功、最佳功能、幸福感衡量标准的理论和实证基础，以及人类在各种情境下决策的非理性影响。 在本专项认证课程中，学员将接触市场营销心理学的领域，并学习支持个人、组织和社区生产力、绩效以及幸福感的工具、实践和应用策略。学员将学会如何在实践和其他场景中应用市场营销心理学，并重点学习如何使用市场营销心理学实践模型来解决现实世界的问题。 **认证机构：** 1. 英国全科医疗协会 (CMA UK) 2. 英国整体医学国际执业者 (IPHM UK) 3. 英国继续专业发展认证服务 (CPD UK) **证书发放：** * **Udemy 证书：** 完成课程即可获得。 * **PsyREC Academy 电子证书：** 需额外支付 18 美元。 **获取 PsyREC Academy 电子证书流程：** 1. 完成 Udemy 课程并获得 Udemy 证书。 2. 发送邮件至 michael@psyrecacademy.org 索要电子证书发票，并支付 18 美元。 3. 将付款证明和 Udemy 证书截图发送至 michael@psyrecacademy.org，并注明您希望在电子证书上显示的姓名。 4. 15 个工作日内将通过电子邮件发送电子证书。
The Specialist Certificate in Marketing Psychology course is our introductory training program to equip you with the necessary knowledge and skills to apply marketing strategies and consumer behavioral approaches in real world application.This course provides students with a foundation in advanced psychology focused on business applications such as consumer decision-making, marketing, persuasion, attitudes, consumer personality, branding and branding strategies, and consumer behavior.We focus equally rigorously on theory as we do practical application. The course teaches learners the theoretical and empirical foundations of marketing psychology model of human success, optimal functioning, how well-being is measured, as well as the irrational influence of human decision making in various contexts and settings.In this specialist certificate program, participants will be introduced to the field of marketing psychology and will learn tools, practice, and applied strategies that support personal, organizational, and community productivity, performance, as well as well-being. Participants are taught how to apply marketing psychology in practice, as well as in other settings. Emphasis is placed on learning to use the marketing psychology practitioner model to specifically apply to solve real world problems.This course is accredited and certified by:1. Complimentary Medical Association UK (CMA UK).2. International Practitioner of Holistic Medicine (IPHM UK)3. Continuing Professional Development Certification Service UK (CPD UK).Udemy Certificate and PSYREC Academy's E-CertificatesThis course will award the Udemy Certificate. To gain the Psyrec Academy certified e-certificate, there will be an additional USD18 e-certificate fee.To gain this e-certificate, please do the following:1. Complete the Udemy course and gain the Udemy certificate.2. Make payment of USD18 to us by emailing us at michael@psyrecacademy.org to request for the e-certificate invoice.3. Screenshot payment proof and also the Udemy certificate, and email us the documentation to michael@psyrecacademy.org with your preferred name to be reflected in the e-certificate.4. Allow 15 working days for the e-certificate to be emailed to you.
