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所在平台: Udemy |
课程主页: https://www.udemy.com/course/socialmediatools/
课程评论：没有评论
课程名称：社交媒体营销课程2020（音乐人版） 概述：本课程适合任何希望通过社交媒体提升品牌知名度的人士。它是终极社交媒体营销课程，您将学习如何创建专业的Facebook商业页面，全面设置Facebook广告，以及如何有效地使用Instagram广告和平台，并运用经过验证的免费工具。社交媒体营销在2020年是一个必不可少且强大的工具，我们需要学习和懂得如何利用它来促进我们的生活和职业发展。 课程将指导您创建有用的YouTube频道，正确上传视频并使用关键词，使您的频道更进一步。尽管课程以音乐人为案例分析，但所采用的工具和策略适用于所有使用社交媒体营销的人，因此对您的品牌和业务都有实际的应用价值。获取新客户、在社交媒体上建立品牌或吸引新听众是初创时期面临的最大挑战之一。 例如，作为一名音乐人，您需要将音乐展示给真正对您音乐感兴趣的受众，才能建立忠实的粉丝基础。我们采访了数百位音乐人和行业专家，并分析了大量音乐资料，以确定如何利用这些社交媒体工具来推动您的职业发展。 您将从课程中学到： - 如何像93%的市场营销人员一样，使用Facebook建立一个参与度高的粉丝基础。 - 创建Facebook商业页面。 - 从头到尾设置Facebook广告的逐步指南。 - 找到和创建目标受众。 - 有效使用Instagram页面及其免费的实用工具。 - Instagram广告的逐步指南。 - 如何设置YouTube频道并创建吸引力页面，使用关键词工具。 - 如何上传视频以优化观看量。 - 设置和使用Twitter。 - 从头到尾运行社交媒体活动。 学员将学会如何使用93%市场营销人员采用的策略，建立庞大的参与粉丝基础，并找到有效的、可实现的方式来提升他们音乐的知名度，掌握在Facebook上有效运作的成熟方法。 课程主要教授内容包括： - 社交媒体营销 - 社交媒体管理 - Facebook培训 - Facebook营销 - Facebook广告 - Instagram广告 - 音乐营销 - 创建有吸引力的Twitter页面 - 设置YouTube并创建社交存在感 作为你的讲师，我的目标是帮助你在社交媒体营销中取得成功。如果有任何不明白的地方，请随时问我，我非常乐意帮助你，并且沟通非常顺畅，让我们一起踏上这个旅程。
This course is for anyone interested in building their brand awareness through social media.The course is the ultimate social media marketing course. You will learn how to create a professional Facebook business page, set up Facebook Ads from start to finish, setting up and using Instagram Ads as well as using the Instagram platform effectively with useful free tools which have be tried and tested.Social media marketing is such an essential and powerful tool in 2020 that we all need to learn and understand how to use to benefit in our life and career development.You will also be taught how to set up a useful YouTube Channel, upload videos to YouTube using the correct keywords and take your channel to the next level.In the course we have used musicians as our case study but the tools and strategies adopted are for everyone using Social media marketing so it applies to your brand and business.Gaining new clients for your business, building a brand for your social media or attract new listeners as a Musician is arguably the biggest challenges when you are just starting out.For example as a musician you will need to get your music in front of an audience of people who have a definite interest in your music if you want to build a loyal fan base.We have interviewed hundreds of musicians and industry experts as well as analysed hundreds of music profiles to work out how applying all these social media tools in which we will teach you, can take your career to the next level.What you will learn from the course:In this course we will guide you through how to use Facebook the same way as 93% of marketers to build an engaged fan base.· Creating a Facebook business page· Setting up a Facebook Ad· Creating Facebook Ads from start to finish- step by step guide· Finding and creating your target audience· Using your Instagram page effectively with free and useful tools.· Using Instagrams Ads (Step by Step guide)· Setting up your YouTube channel to create an engaging page, using keyword tools· How to upload videos to optimise views· Setting up and using Twitter· Running your social media campaign from beginning to end· Students will learn how to build a massive engaged fan base, using a strategy adopted by 93% of marketers.· Students will be taught effective and achievable ways to help them to increase awareness of their music.· Students will learn tried and tested ways to be effective on Facebook.What is primarily taught:· Social media Marketing· Social Media Management· Facebook Training· Facebook Marketing· Facebook Ads· Instagram Ads· Music Marketing· Creating an engaging Twitter page· Setting up Youtube and creating a social presenceMy goal as your instructor is to help you succeed in Social Media Marketing so please do not hesitate to ask me questions if you do not understand anything. I am more than happy to help and I am great with communication so we can take this journey together.
