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所在平台: Udemy |
课程主页: https://www.udemy.com/course/social-media-marketing-for-business-startups-specialists/
课程评论：没有评论
课程名称：社交媒体营销：为企业、初创公司与专业人士设计的完整课程 课程概述：本课程旨在帮助从零基础的学习者成长为社交媒体营销专家，涵盖了社交媒体、内容创建、新闻通讯及博客等多个方面。课程内容包括Facebook、Twitter、Foursquare等平台的管理、博客与邮件营销等。通过这一视频课程，您将学习如何高效利用社交媒体，实现多平台的即时营销，并保持在社交媒体上的领先地位。课程重点在于社交媒体的管理与自动化，让您不再只是单纯地使用社交网络，而是制定有效的社交媒体战略。 课程将教会您如何在任意社交媒体网站上进行营销，涵盖平台如Facebook、Twitter、Google+、Pinterest等。同时，课程也会探讨社交媒体的自动化工具，帮助您节省时间并提升效率。在现代快节奏的生活中，您的社交媒体管理策略不仅需要创造性，还需要计划与执行。 学习内容包括： 1. 如何在社交媒体上进行营销，尤其是Facebook与Twitter。 2. 建立社交媒体受众与互动的技巧。 3. 社交媒体中的策略与沟通技巧。 4. 打造成功的Facebook粉页及高效管理。 5. Twitter——在140字符内成功表达。 6. Foursquare的地方营销策略。 7. 内容创造：在博客、Twitter或Facebook上创作高互动的内容。 8. 博客写作的提升，增强个人权威以及寻找流量来源。 9. 新闻通讯的力量及相关技巧。 10. 媒体监控：如何准备应对客户反馈与社交媒体危机。 11. 社交媒体管理：如何优化流程，提高工作效率。 12. 社交媒体自动化工具和技巧，节省时间。 通过本课程的89个模块，您将学习到有效且智能的社交媒体营销策略，帮助您在竞争激烈的市场中脱颖而出。
The Complete Course - social media, content, newsletter & blogging. From total beginner to Social Media Ninja.Everything from Facebook, Twitter and Foursquere to social media managment, blogging and newsletter (e-mail marketing).With this video course you will see how to squeeze more from social media! You will learn how to act at once on multiple social media platforms, blogging and newsletter. You will learn how to stay on top in social media. You will learn how to use social media managment & automation.-- How to stay on top in social media? This course is compendium of knowledge about social media marketing. I want to show you how to market in social media.After this course you will be well-equipped to do marketing at any social media website. You can be on top in: Facebook, Twitter, Google+, Pinterest or a platform that has not yet been put on the web.-- How to use social media automation?Using social media is free. Is it really? Partially it's true, you don't have to pay anything for setting up a Facebook fanpage, a YouTube channel or Pinterest, Foursquare, LinkedIn.But to say social media are cost-free is only true if your time is free as well. What this is about is not simply being on Facebook, it's about a strategy for a social media presence. It takes time. I want to show in this course how to plan and go through with your presence strategy using tools that can help you squeeze more from social media and save your time.If your time is free, you can do this manually. You can grab a mug of coffee, open your Facebook page, answer comments and think about what you'll post next. But if you have errands to run and business to do, wait for the tools I'm going to show you.--What does this course give you?Learn how to market in social media: especially Facebook and Twitter.How to build audience in social media and engage them?Strategy & communication in social media - tips & tools.Facebook - successful fanpage, admin panel, apps, offer and contest.Twitter - success within a 140-character tweet.Foursquere - idea for marketing of places.Content - how to create good content on blog, Twitter or Facebook to get the best engagement.Get better at blogging - create good post, improve your authority and find great traffic sourece.Power of newsletters - idea & tips.Media Monitoring - be prepared to respond to customers and react to a crisis in social mediaSocial Media Managment - how to optimize and do stuff as efficiently as possible.Save your time - Social Media Automation - tools & tips.In this 89 part social media course you will learn how to use Social Media Marketing in effectively and smart way.
