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所在平台: Udemy |
课程主页: https://www.udemy.com/course/social-media-for-business-owners-2020/
课程评论：没有评论
《社交媒体营销：助您企业腾飞》课程总结 如果您正饱受社交媒体算法变动、广告投入回报低、内容创意枯竭以及精力不足的困扰，想要放弃社交媒体营销，那么请不要！本课程将为您提供解决方案，助您将社交媒体转化为2021年及未来最快速、最简单、最有效的客户触达途径。 本课程旨在帮助您： * **透彻理解社交媒体运作机制：** 深入了解不同社交媒体平台的特点和运作方式。 * **精准定位目标受众：** 识别不同社交媒体平台的用户群体，判断其是否为您的理想客户。 * **规避常见误区，优化投入：** 学习避免可能导致金钱浪费的错误，最大化营销效果。 * **构建内容与营销策略：** 掌握吸引、维系并转化受众的工具和方法，将“点赞者”、“观看者”和“粉丝”转化为付费客户。 * **高效管理社交媒体：** 学会如何有效管理您的社交媒体账号，直到您能将其外包。 * **明确外包职责：** 了解社交媒体经理、营销助理或虚拟助理的职责范围，以及作为企业主应承担的责任。 凭借5年的数字营销咨询经验，本课程将为您提供一套切实可行、屡试不爽的营销方法，引领您的企业在社交媒体时代乘风破浪！
Do the constant social media algorithm changes confuse you? Are you fed up with spending money on ads that don't bring you anything in return? Perhaps you are stuck for content ideas and you just can't manage it all on your own. You are ready to give up on social media and find some other way to grow your business. Don't! Social Media is the fastest, easiest and most effective way to reach your ideal client in 2021 and beyond! You just need a little help. This course is your solution! Your first step as a business owner is to truly understand how social media works. Choose the channels that matter to your ideal client and your business. Then build the strategies to reach your audience in the most effective way and turn the likers, viewers and followers into paying customers. With 5 years of experience as a digital marketing consultant, I know just the way to do all that. I've done it! My approach works any day, any time, without a fail. What to Expect from this course:Get clear understanding how different social media platforms workDiscover who uses different social media channels and whether they are your ideal clientLearn what mistakes to avoid, to save money and maximise resultsGet the tools to build content and marketing strategies to attract, retain and convert your audienceLearn how to manage your social media accounts well until you are able to outsourceGet clear on what to expect from a social media manager, marketing assistant or a virtual assistantUnderstand what remains your responsibility as the business owner
