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所在平台: Udemy |
课程主页: https://www.udemy.com/course/social-media-content-marketing-complete-certificate-course/
课程评论：没有评论
课程名称：社交媒体内容营销 - 完整证书课程 课程概述：您是否希望在社交媒体上取得成功，但又不想花费数千美元进行广告宣传？我们根据25年的市场营销、创意管理和社交媒体经验创建了本课程。我们将逐步指导您为品牌打造社交媒体存在感。课程内容始于制定品牌战略和概述品牌个性，然后介绍设计内容日历和风格指南的策略。在课程结束时，您将拥有一个详细的战略、内容计划以及将品牌提升到新高度的创意内容。 完成本课程后，您将具备品牌的社交媒体战略、可扩展的内容计划以及一个内容库，助力您的在线成功。您将学习如何为社交媒体制作出色的视频、图片和文案，帮助您建立品牌、吸引新客户并推动销售。每节课都提供实践经验。 课程主要优势： - 无限终身访问近80个视频课程、案例研究、实际任务和工具 - 关于创建优秀社交媒体内容的内部窍门和技巧 - 经验丰富的讲师，拥有25年以上的国际经验 - 个性化支持，全天候访问讲师 - 为课程注册的专业人士提供活跃的Facebook社区 - 基于真实商业案例、真实概念和互动任务的组织教育内容 - 提供30天100%无条件退款保证 完成本课程后，您将获得的额外工具： - 战略三角工具 - 战略规划工具 - 人物角色模板 - 社交媒体渠道选择工具 - 品牌DNA三角 - 独特卖点路线图 - 销售漏斗 - 内容日历 - 风格指南 - 剧本示例 - 价值头脑风暴问卷 - 写作工具箱
DO YOU WANT TO HAVE A SUCCESSFUL SOCIAL MEDIA PRESENCE BUT DO NOT WANT TO SHELL OUT THOUSANDS OF DOLLARS ON ADVERTISING? We've created this course based on 25 years of accumulated experience in marketing, creative management and social media. We will walk through the creation of your social media presence for your brand, step by step. It begins with drafting your brand strategy and outlining your brand's persona, followed by strategies for designing content calendars and style guides. By the end of the course, you will have an outlined strategy, content plan and creative content that will bring your brand to the new heights. BY THE END OF THIS COURSE, YOU WILL HAVE YOUR BRAND'S SOCIAL MEDIA STRATEGY, AS WELL AS A SCALABLE CONTENT PLAN, AND A LIBRARY OF CONTENT TO LEVERAGE FOR YOUR ONLINE SUCCESS. With unlimited & lifetime access you will learn how to create exceptional videos, images and copy for social media that will help you build your brand, attract new customers and drive sales. Every lesson is also tailored to provide practical experience. KEY BENEFITS OF THIS COURSE: - Unlimited & lifetime access to almost 80 video lessons, case studies, practical tasks and tools - Insider's tips & tricks on creating outstanding content for social media - Experienced instructors with over 25 years of accumulated international experience in the field - Personalized support and around the clock access to instructors - A vibrant Facebook community for professionals enrolled in the course - Organized educational content based on real business examples, authentic concepts and interactive tasks - 30-day 100% money-back guarantee WHAT ADDITIONAL TOOLS WILL YOU GET AFTER COMPLETING THIS COURSE?- Strategy Triangle - Strategy Planning Tool- Persona template - Social Media Channel Selection Tool- Brand DNA Triangle - Unique Selling Proposition Roadmap - Sales Funnel - Content Calendar - Style Guide - Storyboard sample - Values Brainstorming Questionnaire - Writing toolbox
