|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/seo-wordpress/
课程评论：没有评论
**Coursera 课程总结：WordPress SEO - 如何提高排名和吸引更多流量** 本课程为期 10 多年经验的 SEO 专家教授，旨在帮助您掌握 WordPress 网站的站内和站外 SEO 优化技巧，从而提高搜索引擎排名并吸引更多流量。这并非一夜之间达到排名第一的“快速致富”计划，而是一套经过验证的、循序渐进的 SEO 流程，作者已将其应用于其咨询客户。 **课程亮点：** * **深入的 SEO 概念解析：** 通过概览讲座，您将理解搜索引擎的工作原理以及各项 SEO 任务的重要性。 * **实用的 WordPress SEO 工具演示：** 课程将演示如何使用免费的 WordPress SEO 工具和插件（如 Yoast SEO for WordPress）来实施最佳实践。 * **强大的站外 SEO 策略：** 学习提高网站域名权威性的方法，包括实际的链接建设技巧。 * **专业 SEO 工具推荐：** 课程将推荐一些能提高效率的专业 SEO 工具。 * **全面的 SEO 主题覆盖：** * SEO 统计和趋势 * 搜索引擎排名原理 * 搜索引擎排名因素 * 关键词研究 * 为最大化搜索引擎可见性规划 WordPress 网站结构 * WordPress 页面结构的最佳实践 * 使用 Yoast SEO for WordPress 插件创建自定义页面标题和元描述 * SEO 内容博客 * 创建 XML 站点地图并提交至 Google Search Console 和 Bing Webmaster Tools * 掌握站外 SEO * 域名和页面权威性 * 链接建设方法 * SEO 数据和报告 * 提高网站速度 * 规避搜索引擎惩罚的禁忌 **课程承诺：** 本课程将持续更新，提供新的讲座和额外的材料，帮助您随时了解最新的 WordPress SEO 技术。 **课程目标：** 学会使用已被验证的策略和技术，使用 WordPress 优化您的网站，以在目标关键词的自然搜索中获得更高的排名，从而驱动更多流量。
This SEO for WordPress online training course you will learn teach you how to optimize your website using on-site and off-site SEO best practices.This isn't a get-rich-quick scheme that promises #1 rankings overnight. Actually, it's the opposite. It is a tried-and-true SEO process use with my consulting clients.This course contains verifiable strategies and techniques for ranking highly in organic search for targeted keywords so you can drive more traffic to your website or blog. It's much more than a simple demonstration of Yoast's SEO for WordPress plugin. It's a proven, step-by-step process for increasing your rankings and traffic. This course features overview lectures in each section where I break down SEO concepts to help you understand how search engines work and why certain tasks are important. Then, you will see examples of best practices using WordPress SEO tools and WordPress plugins available at no cost to you. Then, you will learn how to improve your website's domain authority, through off-site SEO, as I walk you through link building methods. Plus, you will get demonstrations and recommendations for professional SEO tools that will make you more productive.I have been executing SEO campaigns and developing custom WordPress solutions for 10+ years. Now, I have spent countless hours preparing training video lectures, slides and reference materials for Udemy so that you will fully understand how search engines work and how to improve your search engine rankings.Check out the course topics below, and sign up for this class to get started.Course Topics include:SEO statistics and trends. How search engine rankings work. Search engine ranking factors.Conducting keyword research.Planning your WordPress website structure for maximum search engine visibility.Best practices in page structure within WordPress.Creating custom page titles and meta descriptions with Yoast's SEO for WordPress plugin.Blogging for SEO.Creating and submitting an XML sitemap to Google Search Console and Bing Webmaster Tools.Mastering off-site SEO.Domain and Page Authority.Ways to build links.SEO Data and Reporting.Improving your website speed.Things you should avoid so don't get penalized by search engines. Plus, I will be updating this course with new lectures and bonus materials to keep you informed about new SEO techniques for WordPress in the future.
