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所在平台: Udemy |
课程主页: https://www.udemy.com/course/selling-social-marketing/
课程评论：没有评论
课程名称：向老板销售社交媒体 课程概述： 本课程旨在教授学员如何向高级决策者推销社交媒体营销服务，即使他们自身并不使用Facebook、Twitter或LinkedIn。如果您希望向客户推销社交媒体活动，或说服老板采用社交媒体，那么本课程适合您。讲师拥有十年以上的经验，曾为财富100强企业、联邦政府机构、全球非营利组织以及美国军方签下了五位数和六位数的社交媒体咨询合同。 课程将提供一套易于理解的商业案例构建公式，帮助无论数字素养水平如何的学员都能理解和认可社交媒体的价值。学员将学习如何设计和呈现成功的新业务提案，特别是向首席财务官（CFO）展示的技巧。随着公司和客户在社交媒体上的投入增加，传统营销和公关服务的支出则相应减少，您是否也在调整资源分配？您是否在快速增长的新业务领域中占有一席之地？ 课程中，讲师将分享与波音、强生、丰田、加州大学洛杉矶分校、美国国防部及众多中小企业合作的经验，确保学员掌握建立不可辩驳的社交营销商业案例的技能，尤其是面对怀疑的客户。此外，课程还将提供一系列独家补充资源，包括社交媒体销售演示模板、关于社交媒体销售的文章，以及行业专家的音频资源，涵盖如何向高级管理层推销社交媒体、在线潜在客户生成、企业级销售等内容。 立即参加这个在线社交媒体营销服务课程，学习如何成功销售您的社交媒体营销服务。
Learn how to sell social media marketing services to senior decision makers even if they don't use Facebook, Twitter or Linkedin. If you want to sell social media campaigns to clients or convince your boss to use social media. I have sold five and six figure social media consulting contracts to Fortune 100s, Federal Government Agencies, global nonprofits and the US Military. I have a formula for building a business case that anyone, regardless of their digital literacy, can understand and appreciate. In this course, I'll show you everything you need to know to design and deliver a winning new business pitch or proposal to your CFO. Companies and clients alike are spending more on social media and less on traditional marketing and PR services. Are you shifting your resources as well? Are you winning your share of this exploding new business category? Get the skills you need to build an irrefutable business case for social marketing with even the most skeptical clients. As my decade of experience closing major account business with clients including Boeing, Johnson & Johnson, Toyota, UCLA, the US Dept. of Defense and dozens of small to medium size businesses. You'll also get an arsenal of exclusive supplemental resources including a social media sales presentation template, articles on selling social media and audio resources with leading industry experts discussing how to sell social media pilot programs, online lead generation, selling social media to senior management, selling social media in the enterprise, selling social media to B2Bs and much more. Get this online social media marketing services course and start closing social media marketing business today. Take this course now, and learn how to sell your social marketing media services.
