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所在平台: Udemy |
课程主页: https://www.udemy.com/course/secrets-for-online-course-creators-to-boost-your-course-sale/
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PUSH ONLINE SALES - USE PSYCHOLOGICAL TRIGGERS (IN HINDI) - 课程内容概述 本课程名为“PUSH ONLINE SALES - USE PSYCHOLOGICAL TRIGGERS”,专门为能够理解和使用印地语的学员设计,旨在帮助学员提升在线销售业绩,实现收入10倍增长。 课程内容涵盖: * **销售基础与情感营销**:探讨销售的重要性,以及为何要引入潜在客户的情感,如何实现销售方式的转变,以及了解目标受众(包括理想客户的人口统计学和心理统计学特征)。 * **转化心理学在销售漏斗中的应用**:讲解销售和营销漏斗的概念,包括登陆页(Squeeze page)、引流磁石(Lead magnet),并介绍在线销售的转化矩阵,深入解析大脑工作原理以提升销售转化率。 * **利用“紧迫感”矩阵提升销量**:分析客户行为中的“痛苦”与“快乐”原则,揭示产品发布会的秘密触发器,强调稀缺性营销的力量,教授创造紧迫感的技巧,并学习大品牌如何运用这些技术。 * **添加其他的心理触发器**:详细介绍稀缺性的不同类型及其禁忌,讲解如何在销售页面、博客和Facebook广告中正确使用稀缺性,以及如何将稀缺性策略应用于B2B转化。 * **心理定价策略以实现爆炸式销售**:探讨定价方法,提供未来定价策略的秘密武器,分析顶级数字营销人员和知名在线品牌的定价策略(并有案例研究),以及为课程创作者量身定制的正确定价策略。 * **附加的心理触发器**:研究折扣对在线消费者购买行为的影响,解释“决策疲劳”现象及其避免方法,讲解正确使用奖励(Bonus)的规则,将社会证明(Social proofing)作为一种触发器,以及如何触发情感和运用保证矩阵。
Neuro Sales Triggers For Better Online ConversionsCOURSE DELIVERY IN HINDI LANGUAGE---------------------------# This course is primarily aimed at students who speak & understand HindiPower up sales to get 10x revenue- Why Sales ?- Why involve prospect's emotions ?- Shift in selling- Knowing your target audience- Ideal prospect demographics & psychographicsPsychology of conversions in sales funnels- Concept of sales & marketing funnel- Squeeze page- Lead magnet- Conversion matrix for online sales- Dissecting brain for higher sales conversionSpike in sales by applying urgency matrix- Customer behaviour - Pain & Pleasure- Product launch secret triggers- Power of scarcity marketing- Techniques to create urgency- Discover how big brands use this techniquesAdd on psychological triggers- Scarcity types & what not to do- Correct way to use scarcity in your sales page- Use scarcity in your blogs correctly- Using scarcity in your Facebook ads correctly- Using Scarcity for B2B conversions correctlyPsychological pricing for explosive sales- How to price ?- Secret weapon for all your future pricing strategies- Pricing tactics used by top digital marketers- Pricing tactics - Case studies of top online brands- Right pricing strategy for course creatorsAdd On Psychological Triggers- How discounts affect online consumer buying behaviour- Decision Fatigue - Avoid mistakes that decrease conversion- Rules to use bonus the right way- Social proofing as a trigger- Pressing the emotional trigger and guarantee matrix