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所在平台: Udemy |
课程主页: https://www.udemy.com/course/search-engine-optimizing-to-rank-in-the-top-ten-positions/
课程评论:没有评论
课程名称:SEO培训 - 掌握搜索引擎优化及排名工具 课程概述: 本课程将带您深入了解搜索引擎优化(SEO)的基础知识和核心原理。通过对网页中24个可控关键要素的分析和调整,您将掌握SEO的运作机制。SEO并非神秘的黑魔法,而是一个可以通过遵循既定规则得以复制和实现的计算过程。我们将运用“X光视角”剖析成功进入搜索结果前十名的网页,学习借鉴其精髓。 搜索引擎在不断进化,随之而来的是排名的变动。您可以分析哪些网站在特定关键词(包括长尾关键词和本地搜索词)上排名靠前,并从其内容中汲取灵感,逐步提升自己的排名。 您将学到并能够: * 识别网页所需的每一个关键组成部分。 * 学习避免过度堆砌关键词而导致页面被视为垃圾信息。 * 发现您的竞争对手,并借鉴他们的策略来提升自身排名。 * 找到拥有较高排名且优于竞争对手的现有域名。 * 识别具备导入链接(incoming links)的现有域名。 * 购买并拍卖带有优势的域名以获取收益。 * 分析排名前十的网站在其关键词上的成功之处。 24个要素每组包含: * 自身的评分等级。 * 该等级的重要性依据。 * 该要素被归类为页面内(On Page)、页面外(Off Page)还是站外(Off Site)。 * 您是否能够控制该要素的更改。 * HTML代码示例作为参考。 * 该要素的最佳使用考量。 * 该要素的注意事项(禁止行为)。 * 该要素的描述及其用途。 * 大部分要素会附带额外的技巧和建议。
Instant access to Search Engine Optimization building block basic's and the fundamental principles of what makes it work. Twenty-four categories that are found on most web pages that you have some control over to adjust or compare.SEO is not black hat magic, but a calculated procedure that can be repeated by following established results. We will use our X-Ray vision to pick apart what's needed to blend in with those that have made the top ten already.Search Engines are always trying to improve, and with that new rankings. We can look at who's ranking for what keyword phrases, both long tail and local terms, and use what their content shows us to work our way up towards them.YOU WILL LEARN AND BE ABLE TO:Identify each and every part of a pages required sections Learn how not to spam your pages with overload of keyword phrasesDiscover who your competition is, and use their own methods to blend inFind old, existing domain names to buy which already beat your competitionFind old, existing domain names to buy that already have incoming links to themFind old, existing domain names to buy and auction them off to make moneyDiscover what the top ten sites for your keyword phrase are doing rightEACH OF THE 24 GROUPS INCLUDE:Its own ranking level for scoringWhat that level of importance is based onIf it is considered On Page, Off Page, or Off SiteIf you have control over the changes or others doAn example of the HTML code for referenceBest use considerations for that groupWhat you should NOT do for that groupThe description of that group and its useMost of the groups come with Tips and Advice that can help even more