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所在平台: Udemy |
课程主页: https://www.udemy.com/course/search-engine-optimisation-grow-free-google-seo-traffic/
课程评论:没有评论
**课程名称:** 搜索引擎优化:通过免费Google SEO流量实现增长 **课程概述:** 本课程将教授学员如何通过Google和Bing(全球最大的搜索引擎)获取自然搜索流量,从而提升网站访问量和销售额。搜索引擎优化(SEO)是最具成本效益的营销渠道之一。 **讲师:** Trevor Ginn,一位成功的在线零售企业家,其在线业务年销售额超过500万美元,拥有超过15年的通过自然搜索流量获客经验。 **课程内容亮点:** * **了解搜索引擎工作原理:** 包括抓取、索引和排名。 * **链接建设:** 识别适合您业务的最佳链接,并启动链接建设活动。 * **遵守 Google 规则:** 避免违反搜索引擎的准则。 * **技术性 SEO:** 优化您的网站以获得更好的搜索表现。 * **关键词研究:** 研究并识别最适合您业务的关键词。 * **HTML 页面元素:** 了解各元素如何影响网站表现。 * **内容优化(On-Page SEO):** 创建经过搜索引擎优化的内容。 * **绩效跟踪与错误修复:** 使用 Google Search Console 跟踪表现并修复错误。 * **监控自然搜索表现。** **课程目标:** 完成课程后,学员将能够: * 确保网站设置最大化性能。 * 选择适合您业务的关键词。 * 创建搜索引擎优化的内容。 * 启动链接建设活动。 * 优化业务的本地搜索表现。 **适合人群:** * 刚推出新网站的所有者。 * 希望增加自然搜索流量和销售额的经验丰富的网站所有者。 **课程特点:** * 包含8个详细章节,涵盖SEO的各个方面。 * 25+ 个易于理解的课程,浓缩了讲师丰富的搜索引擎和在线销售经验。 * 讲师乐于回答问题,并期待与学员互动。 * 课程内容永久有效。
Learn how to grow your website's natural search engine traffic from Google and Bing - the world's largest Search Engines. Search Engine Optimisation is one of the most cost-effective marketing channels and a great opportunity for entrepreneurs to increase sales.This course is taught by Trevor Ginn, a successful online retailing entrepreneur who runs an online business that sells over $5 million/year. Trevor Ginn has over 15 years of generating sales through organic search engine traffic. He will show you how to:Understand how Search Engines work, including crawling, indexing and rankingIdentify the best links for your business and start a link-building campaignAvoid breaking Google's rulesOptimise your site for search (Technical SEO)Research and identify the best keywords for your businessIdentify the different elements of an HTML page and how they contribute to your performanceCreate Search Engine Optimised Content (On-Page)Track your performance using Google Search Console and fix errorsMonitor your natural search performanceEach section has a written course summary, and once purchased, this course is available to students forever.Course content and overviewThis course is for you if you have just launched a new website or are a more experienced website owner looking to increase natural search engine traffic and boost sales. The course comprises of 8 detailed sections, each of which tackles an aspect of Search Engine Optimisation. After completing the course, you will be able to:Ensure your site setup will maximise performanceSelect the right keywords for your businessCreate Search Engine Optimised contentLaunch a link-building campaignOptimise your business for local searchThis course distils the instructor's enormous experience of search engines and selling online into 25+ digestible lessons. He is always happy to answer questions and loves hearing from students.