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所在平台: Udemy |
课程主页: https://www.udemy.com/course/scenario-planning-visualizing-alternative-futures/
课程评论：没有评论
**课程名称：** 场景规划大师：可视化替代性未来 **课程概述：** 本课程旨在帮助您可视化并理解可能发生的各种未来情景，这些情景可以应用于您的企业、项目、产品、行业甚至整个国家。课程内容基于罗切斯特理工学院迪拜校区未来预测与规划硕士项目中的场景规划课程，并融入了讲师在30多个国家担任场景生成研讨会引导师的实践经验以及其畅销书中的宝贵内容。 **为何要可视化未来？** 作为决策者，您不仅要知道未来会与现在不同，更需要具体了解未来“商业格局”将如何演变。这是因为您今天的决策和计划将在未来的某个时刻才显现成效，而这个未来是不可知的。尽管我们无法准确预测未来，但您组织的成功可能取决于您的决策和计划有多好，以及它们与未来实际发展方向的契合度。无论您是否愿意，很多时候您都必须在对未来实际环境一无所知的情况下，提前做出这些影响深远的决策。 **场景规划的价值：** 场景规划是一种非常实用的技术，可以预测未来商业格局的演变方式，并且可能朝向不同的方向发展。它并非预测未来，而是探索可能真实发生的各种替代性未来。其价值在于，通过帮助您预见特定市场或商业环境可能出现的各种变化，您能够更好地制定当下有效的长期计划。 **课程内容：** 本课程将一步步指导您如何为组织、产品、行业乃至整个国家生成未来场景。该过程结构严谨且逻辑清晰，同时又充满创造性。 **课程承诺：** 加入我们，开启一次令人大开眼界的学习体验！我们保证，这将为您增加一种极为宝贵的管理技能。
The aim of this course is to help you visualize - and understand - alternative futures that could unfold for your business, project, product, industry - or entire country.It is based on the course in scenario planning I teach in the Master's program in Future Foresight and Planning at Rochester Institute of Technology's Dubai campus - but with some extra content added which comes from my practical experience as a scenario generation workshop facilitator in over 30 countries, and from my bestselling books on this fascinating technique.Why should you want to visualize your future? Because as a decision maker, you need to understand not just that the future will be different (we all know this), but how the future will be different - specifically, the future "business landscape" for your organization.The reason this is so important is that you have to make decisions and plans today that will only play out at some point in the future - a future that right now is unknowable. And even though we can't confidently predict exactly how the future is going to turn out, the success of your organization may depend on how good those decisions and plans are, how well-aligned they are with the way the future has actually unfolded. Like it or not, though, you often have no choice but to make these decisions well before you know what the future terrain will in fact look like in which they will be implemented.Scenario planning is a highly practical technique to foresee how this future business landscape could evolve - and potentially in different directions. It is not about predicting the future but exploring alternative futures - each of which could realistically emerge. Its practical value is clear: by helping you foresee different ways your particular market or business terrain could change, you're in a better position to make effective long-term plans today.This Udemy course walks you step-by-step through the process of generating future scenarios for an organization, a product, an industry - even an entire country. The process is structured and logical, and yet very creative.Join me for an eye-opening learning experience! I guarantee it will add a very valuable technique to your managerial toolkit.
