Salesforce Certified Marketing Cloud Developer New 2021

所在平台: Udemy

课程主页: https://www.udemy.com/course/salesforce-certified-marketing-cloud-developer-new-2021/

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课程名称:Salesforce认证市场营销云开发者 2021年新课程 课程概述: Salesforce市场营销云开发者课程专为拥有实际开发经验的开发者设计,受众为那些已通过Salesforce认证市场营销云电子邮件专家考试,具备市场营销云电子邮件应用程序管理和配置经验的专业人员。该认证面向具有开发动态、个性化营销资产(如电子邮件、着陆页和表单)能力的市场营销云开发者,这些资产运用HTML、CSS和AMPscript等技术。Salesforce认证市场营销云开发者通常精通SQL,熟悉使用市场营销云API,并具备至少一年的市场营销云及相关工具的开发经验。 目标受众: 本课程适合具备以下经验、技能和知识的候选人: - 配置和设置数据模型(数据扩展、共享数据扩展、联系人模型)。 - 配置数据导入。 - 处理客户和平台数据(SQL、视图、发送日志)。 - 编写基本SQL,包括连接语句。 - 使用各种脚本语言创建动态个性化的营销资产。 - 构建市场营销云的网络体验(数据表单、自定义偏好页面)。 - 解释订阅管理。 - 解决使用REST和SOAP API的场景。 学习建议: 参与者被建议花时间学习考试指导中列出的资源,以及Salesforce提供的其他必要学习材料,以充分准备考核并提升自身技能。

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The Salesforce Marketing Cloud Developer program is designed for developers who have hands-on experience developing for Marketing Cloud. The audience has proven experience with the administration and configuration of the Marketing Cloud Email application, as demonstrated through successful completion of the Salesforce Certified Marketing Cloud Email Specialist exam. This credential is targeted toward the Marketing Cloud Developer who has experience developing dynamic, personalized marketing assets such as emails, landing pages, and forms leveraging HTML, CSS, and AMPscript. The Salesforce Certified Marketing Cloud Developer is also proficient in SQL and has experience in using Marketing Cloud APIs.The Salesforce Marketing Cloud Developer generally has at least a year of experience developing for Marketing Cloud and associated tools.The Salesforce Marketing Cloud Developer candidate has the experience, skills, knowledge, and ability to:Configure and set-up data models (data extensions, shared data extensions, Contact model).Configure data import.Work with customers and platform data (SQL, views, Send Log).Write basic SQL, including join statements.Create dynamic, personalized marketing assets using various scripting languages.Build Marketing Cloud web experience (data forms, custom preference pages).Explain subscription management.Work through and resolve scenarios using REST and SOAP API.Invest time in studying the resources listed in this Exam Guide and the additional required study materials provided by Salesforce.

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