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About the Salesforce Administrator Exam and Certification ProgramThe Salesforce Administrator certification is intended for individuals with experience using Salesforce who support their organization by configuring features and managing system functionality. The exam evaluates knowledge of core applications, user features, and the tools available to administrators within the Sales, Service, and Collaboration Clouds.The program includes two certification levels:Salesforce Certified Administrator: Focuses on the essential features and tasks required to support and maintain a Salesforce environment.Salesforce Certified Advanced Administrator: Intended for certified administrators who have developed deeper skills in system configuration and are capable of applying advanced features to solve more complex business needs.Audience Overview: Salesforce Certified AdministratorThis certification is for individuals who:Have general familiarity with Salesforce features from both the end-user and administrator perspectivesAre responsible for managing a Salesforce organization and addressing business requirements through configurationPerform routine administrative tasks using current Salesforce tools and capabilitiesHave at least six months of experience as a Salesforce Administrator and are prepared to complete the tasks outlined in the exam objectivesExam DetailsHere are the key details for the Salesforce Administrator certification exam:Format: 60 multiple-choice or multiple-select questions, plus up to five unscored questionsDuration: 105 minutesPassing Score: 65%Version: Based on the Winter '24 releaseRegistration Fee: US$200 (plus applicable taxes)Retake Fee: US$100 (plus applicable taxes)Delivery: Available in testing centers or as an online proctored examResources: No outside materials are allowed during the examPrerequisite: None required, though training is recommendedExam OutlineThe Salesforce Administrator Exam measures a candidate's knowledge and skills related to the following objectives. A candidate should have hands-on experience as a Salesforce Administrator and have demonstrated the application of each of the features/functions below.Configuration and Setup: 20%Describe the information found in the company settings (for example, company settings fiscal year, business hours, currency management, default settings).Distinguish and understand the administration of declarative configuration of the user interface (for example, UI settings, app menu, list views, global actions, Lightning App Builder).Given a scenario, demonstrate the proper setup and maintenance of users.Explain the various organization Security Controls (for example, Setup Audit Trail, Login Hours, Session Settings).Given a user request scenario, apply the appropriate security controls based on the features and capabilities of the Salesforce sharing model (for example, public groups, org-wide default, sharing: roles, subordinates, hierarchy, report and dashboard folders).Given a scenario, determine the appropriate use of a custom profile or permission set using the various profile settings and permissions.Object Manager and Lightning App Builder: 20%Describe the standard object architecture and relationship model (for example, standard object, parent/child, master detail/lookup/junction relationships, and record types).Explain how to create, delete, and customize fields and page layouts on standard and custom objects, and know the implications of deleting fields.Given a scenario, determine how to create and assign page layouts, record types, and business processes for custom and standard objects.Sales and Marketing Applications: 12%Given a scenario, identify the capabilities and implications of the sales process (for example, sales process, opportunity, path, and forecast impact).Given a scenario, apply the appropriate sales productivity features using opportunity tools (for example, dashboards, lead scoring, Einstein opportunity scoring, and home page assistant).Describe the capabilities of lead automation tools and campaign management (for example, leads, lead convert, lead assignment rules, campaign and campaign members).Service and Support Applications: 11%Describe the capabilities of case management (for example, case, case assignment rules, and queues).Given a scenario, identify how to automate case management (for example, support process, case auto-response rules, and case escalation).Productivity and Collaboration: 7%Describe the capabilities of activity management.Describe the features of Chatter.Describe the capabilities of the Salesforce mobile app.Identify use cases for AppExchange applications. Data and Analytics Management: 14%Describe the considerations when importing, updating, transferring, mass deleting, exporting, and backing up data.Describe the capabilities and implications of data validation tools.Describe the options available when creating or customizing a report or report type.Describe the impact of the sharing model on reports.Describe the options available when creating and modifying dashboards (for example, dashboard components, data sources, chart types, Subscribing, running user). Workflow/Process Automation: 16%Given a scenario, identify the appropriate automation solution based on the capabilities of the tool.Describe capabilities and use cases for Flow.Describe capabilities and use cases for the approval process.

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