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所在平台: Udemy |
课程主页: https://www.udemy.com/course/sales-mastery-for-authors/
课程评论：没有评论
恭喜你出版了你的书！但接下来该做什么？在这门 Coursera 课程中，你将学习到，出版一本书仅仅是你作者生涯的开端。通过正确的方 法和结构，你可以充分利用你的书来实现生活、商业和事业上的目标。 在本课程中，畅销书作家 Wilko van de Kamp 将分享他独特的蓝图，教你如何利用已出版图书的力量。你将学会如何成为一名“作家企业家”， 并运用吸引力营销从你的书中创造额外的收入流。通过成为你所在领域的公认权威，新的机会将会为你敞开，那些曾经关闭的门也会慢慢打开。 通过引人入胜的视频和互动练习，你将发现： * 常常被忽视的从书中获利的方式（即使你免费赠送图书！）。 * 登上畅销书榜的行业秘密。 * 如何通过你的书实现自己的梦想和人生目标。 * 一种被验证有效的图书预售策略，让你在书上市前就能赚钱。 * 让你的书对媒体产生兴趣并获得免费曝光的巧妙方法。 课程结束后，你将获得一份强有力行动计划，充分利用已出版图书的力量。这份计划将包括： * **图书营销总计划：** 涵盖媒体宣传、社交媒体策略和公开演讲机会等。 * **理解书籍如何作为营销工具：** 帮助你实现生活、商业或事业上的其他目标。 * **明确的图书营销与销售目标。** * **将书籍转化为创收工具的可行点子。** 加入课程，将你的作者生涯提升到一个新的水平！
Congratulations on publishing your book! But what's next? In this course, you'll learn that publishing a book is just the beginning of your author journey. A book is an entity of its own and, with the right approach and structure, you can leverage it to achieve your goals in life, business, and career.Join bestselling author Wilko van de Kamp in his exclusive "Sales Mastery for Authors" course, where he shares his unique blueprint for leveraging the power of your published book. You'll learn how to become an "authorpreneur" and use attraction marketing to create extra income streams from your book. By becoming a recognized authority in your field, new opportunities will open up for you, and you'll see doors that were once closed start to open.Through engaging video and interactive exercises, you'll discover often overlooked ways to profit from your book, industry secrets on appearing on the Best Seller List, and how to achieve your own dreams and life goals through your book. You'll also learn a proven strategy for pre-selling your book and making money from it before it even comes out, and clever ways to make your book interesting to the media for free exposure.By the end of the course, you'll leave with a powerful action plan to leverage the power of your published book, including a marketing masterplan for your book with media exposure, social media tactics, and public speaking opportunities, clear marketing and sales goals for your book, and actionable ideas to turn your book into an income generator.Join the course and discover how to take your author journey to the next level!I can't wait to see where the content of this program will take you!Through engaging video and interactive exercises you'll discover:Often overlooked ways to profit from your book (even if you're giving books away for free!). Industry secrets on what it takes to appear on the Best Seller List. How to achieve your own dreams and life goals through your book. A proven strategy for pre-selling your book and making money from it before it comes out. Clever ways to make your book interesting to the media and getting free exposure. You'll leave this course with a powerful action plan to leverage the power of a published book. Some of the take-aways include:A marketing masterplan for your book. Your plan will include media exposure, social media tactics and public speaking opportunities, just to name a few.Understanding how you leverage a book as a marketing instrument to help you achieve other goals in life, business or your career.Clear marketing and sales goals for your book. Actionable ideas to turn your book into an income generator.
